Growth Marketing Manager Alternative Payments is building the financial operating system for SMBs, consolidating the disconnected tech stack that holds service-based businesses back. Starting with MSPs, we've spent five years perfecting accounts receivable, and we're now expanding into accounts payable, AI-powered analytics, and beyond. We're at an inflection point: closing the loop on money movement and laying the foundation for a platform that will reshape how service businesses operate financially.

We're growing fast, thinking big, and building a global team that wants to be part of something that lasts. We believe the best solutions come from diverse perspectives, deep collaboration, and a shared obsession with customer impact. If you're energized by real problems, real customers, and real impact, we want to hear from you!

We are seeking a Growth Marketing Manager focused on paid media and webinars to turn paid acquisition and webinar programs into dependable sources of qualified demand . You will reach MSPs, IT companies and accounting firms across the United States and Canada, connecting campaigns to successfully completed demos and sales pipeline. Our in-house content team creates campaign and webinar assets.

You will set briefs, coordinate delivery and use performance insights to guide iteration. Dedicated email and social marketers support promotion. You must be Toronto-based and able to work our hybrid schedule (in office Mon–Wed).

Partner with the Manager, Demand Generation on strategy, budget allocation and performance priorities, then lead setup, targeting, creative testing, optimization and reporting within the agreed plan.

Evaluate

Reddit and emerging advertising platforms, including ChatGPT where access and audience fit support a useful test. Partner with the email marketer and content team on promotion and nurture,



and improve the journey from registration and attendance to a successfully completed demo. Check the quality of the output and share useful workflows with the team.

Build a strong working relationship with Sales to review demo quality, understand customer objections, coordinate follow‑up and use feedback to improve paid campaigns and webinars. Work in two‑week agile sprints. Partner with Demand Generation and content on campaign and landing‑page improvements.

Brief the content team on asset needs and prioritize iterations using completed demos, pipeline quality and acquisition efficiency. 5+ years of relevant growth, performance or demand‑generation marketing experience, including B2B SaaS, with evidence that you have scaled paid acquisition or webinars and improved commercial outcomes. Hands‑on paid‑media execution skills and the ability to explain your targeting, creative, bidding, budget and optimization decisions. You can follow the journey from spend or webinar registration to a completed demo and pipeline, identify attribution limitations and separate an encouraging signal from a result worth scaling. ~ You can demonstrate workflows you have built or used to research, produce, analyze or automate marketing work.

You can identify an opportunity, test it, learn from an unsuccessful attempt and decide what to do next. ~ The ability to coordinate work across content, email, social and Sales, and the confidence to host and moderate live webinars, prepare speakers and facilitate useful audience conversations.



~ You take responsibility for your channels, flag risks early and follow through on commitments.

Experience marketing to MSPs, IT service providers or accounting firms, or working in fintech and payments Success building webinar programs, partner‑led events or integrated paid and email campaigns Familiarity with agile marketing or cross‑functional teams using two‑week sprints, prioritized backlogs and regular reviews Technical confidence with tracking, CRM reporting, integrations, landing‑page experiments or lightweight code and automation Competitive salary tailored to your experience, skills, and expertise. The total compensation range for this role is $120,000 - 145,000 CAD, plus equity. The range displayed on each job posting reflects the approximate total target compensation for the position.

Individual pay is determined by factors including relevant skills, experience, education/training. Equity opportunities so you can share in our growth and success. Yearly learning & development stipend to help you grow and do your best work.

Lead meaningful, high‑impact projects and team-oriented initiatives that are shaping the future of FinTech and redefining how businesses get paid. We believe in shared learning, open communication, and building each other up. Want to see what we're actually building?

We made a short video so you don't have to take our word for it.

Resourcefulness & AI : We stay scrappy, find creative solutions, and make progress even when the path isn’t obvious.

Revolutionary & Boldness : We challenge conventions, take calculated risks, and build better, stronger solutions that move our business and the industry forward. While we may use AI tools to help prioritize applications, real people are behind every resume review and hiring decision.

📌 Growth Marketing Manager Alternative Payments · Toronto, Canada Workplace 11 hours ago
🏢 Content Creators
📍 Toronto