06 Oct
|
AutoReel
|
Toronto
AutoReel helps real estate professionals turn listing photos into property videos. We’re an AI SaaS going through a growth chapter and hiring a Head of Growth who’s already owned this seat at scale — and wants to own the growth story and trajectory here, not advise from the sidelines.
The role:
You are the player-coach for growth. You set the strategy, allocate focus and dollars across what actually works, coach the growth marketing pod (paid creative), and also roll up your sleeves to do the work. Paid / performance marketing is our largest lever today; you decide what deserves the next dollar — ads, lifecycle, partners, or nothing — and you own the results.
What you’ll own
- The growth roadmap and trajectory: where we grow, how fast, and what we refuse to fund
- Hands-on acquisition leadership (Meta, Google, and whatever else clears the math)
- Full-funnel experiments & judgment: acquisition → activation → retention → payback
- Creative system with our strategists: briefs, tests, winners doubled, losers killed
- Coaching standards for the people who touch spend and creative every day
- A simple weekly growth scorecard we can rely on
What this is not
- First-time Head of Growth learning scale
- Pure manager who left the ad account years ago
- Solely a media buyer
- Channel specialist who only dials bids
- Brand / content “growth” with no ownership of the number
Must-haves
- You’ve personally owned growth/acquisition at six- and seven-figure monthly scale
- You’ve been player-coach: shipped the work and raised the bar for buyers and/or creatives
- You’ve reallocated or cut spend using full-funnel math — not vanity ROAS
- You’ve run a creative testing system with strategists, not just asked for “more ads”
- You can explain “why this dollar here” quickly and clearly
Nice-to-haves
- SMB SaaS, marketplace, or PropTech
- Built or upgraded a small growth pod
- Trials, subscriptions, churn-aware acquisition
How we hire
1. Short note scale of largest monthly budget owned, stage of company, your seat, what changed
2. Paid take-home growth audit
3. Optional paid trial before full time
For more information you can read about us at www.AutoReelapp.com
📌 Head of Growth Marketing (Toronto)
🏢 AutoReel
📍 Toronto