Elevate marketing initiatives with Morningstar as a Senior Marketing Automation Specialist in New York. Drive marketing effectiveness, audience segmentation, and data management in this key role.

In this senior individual contributor position, you will lead marketing automation and analytics for the global Credit business. You will utilize platforms like HubSpot and Pardot, fostering data management initiatives that enhance performance. Your project management and communication skills will be pivotal in translating data into actionable insights, essential for operational excellence.

Key Responsibilities:
• Define and implement the martech strategy for the Credit business
• Administer marketing technology platforms and optimize configurations
• Design and execute marketing automation programs for campaigns




• Ensure data integrity and maintain audience segmentation strategy
• Drive analytics to improve marketing performance and reporting frameworks

Requirements:
• Bachelor’s degree required
• 8+ years in marketing automation architecture
• Expertise in Pardot, HubSpot, and Salesforce integration
• Experience with marketing intelligence tools like Tableau
• Solid attention to detail and project management skills

Make a meaningful impact on Morningstar's growth through sophisticated marketing automation and analytics in this pivotal role.
#J-18808-Ljbffr

📌 Senior Marketing Automation Specialist at Morningstar (Ontario)
🏢 Morningstar
📍 Ontario