05 Oct
|
Brookfield Residential
|
Alberta
05 Oct
Brookfield Residential
Alberta
Lead the marketing strategy for Alberta Homes with Brookfield Residential on an 18-month contract. Drive lead generation and customer experience initiatives while overseeing a dynamic marketing team.
As the Senior Marketing Manager, you will develop and execute the annual marketing strategy and budget for Alberta's residential projects. This role requires 7+ years of marketing experience, particularly in real estate, and demands advanced skills in digital marketing and CRM. You'll collaborate closely with cross-functional teams to launch successful marketing campaigns and initiatives across various channels.
Key Responsibilities:
• Develop and manage annual strategic marketing plan and budget
• Lead omni-channel marketing campaign execution in various media
• Collaborate with communities and sales for aligned strategies
• Oversee marketing automation and CRM initiatives
• Monitor campaign performance and optimize lead generation
Requirements:
• Post-secondary degree in Marketing or similar
• 7+ years marketing experience, real estate focus preferred
• Robust CRM experience, preferably with HubSpot
• Proven team leadership and project management skills
• Focus on strategic performance and client service
Make impactful contributions as a marketing leader, driving customer experiences and business outcomes with Brookfield Residential.
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📌 Senior Marketing Manager Alberta Homes
🏢 Brookfield Residential
📍 Alberta