Job Title: Marketing Coordinator, OSMH Foundation

At OSMH Foundation, you'll be part of a dedicated team helping to ensure high-quality, compassionate care is available for the communities we serve. Working alongside donors, volunteers, healthcare professionals, and community partners, you'll help make a meaningful difference in the lives of patients and families across our region. We believe great work happens when people feel supported, respected, and connected to a shared purpose. OSMH Foundation team members have the chance to bring forward new ideas, and be part of an organization focused on growth, impact, and community connection.

Position Summary:
The Marketing Coordinator is responsible for the execution and coordination of the Foundation’s marketing and communications activities, supporting initiatives that drive donor engagement, community awareness, and fundraising success. This role plays a key part in delivering high-quality, consistent, and engaging communications across digital and print channels, and ensures all content is aligned with the Foundation’s brand, voice, and strategic priorities.

Responsibilities:
Planning

Support the development and implementation of marketing and communications plans aligned with Foundation priorities and fundraising initiatives

Assist in maintaining integrated campaign calendars and content schedules across all communications channels

Track and report on marketing and communications metrics, including engagement, reach, and performance indicators

Identify opportunities to improve content performance and audience engagement through data and insights

Support long-term planning initiatives such as campaign rollouts, annual communications strategies, and key publications

Marketing & Digital Execution

Maintain the Foundation’s social media channels, including:

Content planning and scheduling

Day-to-day posting and monitoring

Engagement and community interaction

Executing digital advertising campaigns

Maintain and update the Foundation’s website, ensuring content is current, accurate, and aligned with campaigns and priorities

Monitor and respond to website inquiries and social media messages/comments in a timely and professional manner

Track and analyze performance across digital channels, including email, social media, and website analytics, and recommend improvements

Ensure all digital content is aligned with brand standards, tone, and messaging

Content Development & Storytelling

Coordinate and develop content for marketing and fundraising initiatives, including:

Campaign messaging

Donor impact stories

Program updates

Write and edit a variety of communications materials, including:

Website content

Email content

Social media posts

Donor and stewardship communications (e.g., thank you letters, impact updates)

Collaborate with internal stakeholders to gather stories, testimonials, and content inputs that highlight the impact of donor support

Coordinate the planning and execution of photo and video shoots, working with external partners and internal teams

Maintain and organize a content library of stories, photos, videos, and campaign materials

Communications & Publications

Coordinate and support the development of key Foundation publications, including the annual report and other donor-facing materials

Provide writing, editing, and coordination support for stewardship communications, including donor acknowledgements and tax receipt messaging

Assist in the development and execution of integrated communications plans for campaigns and initiatives





Ensure all communications materials are accurate, consistent, and aligned with Foundation messaging

Support internal communications and coordination to ensure alignment across teams

Design & Creative Coordination

Provide design and production support for marketing materials, including digital and print assets

Coordinate with external designers, printers, and creative partners on the development of marketing materials and campaigns

Support the development of creative briefs and project timelines for campaigns and communications projects

Ensure all materials adhere to the Foundation’s brand guidelines and visual identity

Administrative Duties

Maintain organized records of marketing materials, content assets, and project files

Coordinate timelines, deliverables, and approvals across marketing and communications projects

Assist with budget tracking and invoicing related to marketing and creative services

Support vendor coordination, including agencies, designers, and production partners

Assist with proofreading and quality assurance for all communications materials

Provide general administrative and coordination support to the Marketing, Communications & Events team as required

Qualifications:
Education:

Post-secondary diploma or degree in Marketing, Communications, Public Relations, Digital Media, Graphic Design, Business, or a related field.

An equivalent combination of education and relevant experience will be considered.

Ongoing professional development in marketing, digital communications, graphic design, fundraising, or related disciplines is considered an asset.

Experience:

Minimum 2 to 3 years of experience in marketing, communications, digital marketing, or a related field.

Demonstrated experience creating and managing content across multiple channels, including social media, websites, email, and print materials.

Experience coordinating marketing campaigns and projects from concept to execution while managing multiple priorities and deadlines.

Experience creating graphic design assets for digital and print applications and experience with graphic design platforms such as Canva and Adobe Creative Suite is an asset.

Proficiency with digital marketing tools, content management systems, email marketing platforms, and social media management tools.

Experience managing and updating website content using content management systems.

Experience planning, implementing, and optimizing paid digital advertising campaigns using Meta Ads Manager and Google Ads.

Experience tracking, analyzing, and reporting on marketing performance using analytics and reporting tools.

Experience in the non-profit, healthcare, fundraising, or charitable sector is considered an asset.

Strong writing, editing, and proofreading skills with the ability to adapt messaging for different audiences.

Exceptional written and verbal communication skills with a talent for storytelling and creating compelling content.

Strong graphic design and visual communication skills, with a keen eye for branding, layout, and attention to detail.

Highly organized with the ability to manage multiple projects, deadlines, and competing priorities.

Creative, innovative, and proactive in identifying opportunities to increase awareness,



engagement, and support.

Strong analytical skills with the ability to interpret campaign data and use insights to inform decision-making.

Ability to work collaboratively with colleagues, donors, volunteers, hospital staff, physicians, vendors, and community partners.

Self-motivated and adaptable, with the ability to work independently and as part of a team.

Demonstrates professionalism, discretion, sound judgment, and a commitment to maintaining confidentiality.

Passion for the mission of OSMH Foundation and a commitment to supporting high-quality, compassionate care for the communities we serve.

Commitment to fostering a positive, team-oriented, and respectful workplace culture.

a professional practice environment

a collaborative atmosphere with emphasis on teamwork

wellness initiatives

continuing education grants

employee recognition and assistance programs

a competitive salary and benefits package

equal opportunities for growth and development

Employment Equity
OSMH is committed to diversity and equity in the workplace and welcomes applications from all qualified individuals, including women, visible minorities, Indigenous peoples, persons with disabilities, LGBTQ2S persons and others who may contribute to a diverse workplace.

Accommodation in the Workplace
Orillia Soldiers’ Memorial Hospital is a respectful, caring, and inclusive workplace. We are committed to championing accessibility, diversity, equal opportunity and maintaining a barrier-free selection process for job applicants. Requests for accommodation can be made at any stage of the recruitment process providing the applicant has met the requirements for the open position. Applicants need to make their requirements known to the Human Resources department when contacted. All requests are handled confidentially.

Health & Safety Responsibilities
OSMH is committed to providing a safe, healthy and supportive working environment by treating team members and patients with compassion accountability respect and engagement.

All team members must adhere to OSMH’s Occupational Health and Safety policies, procedures and protocols, as well as the duties of workers as stipulated in the Occupational Health and Safety Act.

Team members must be able to perform all bona fide and essential duties of the position which may include cognitive and physical demands.

As a condition of employment, new team members are required to complete an employment health assessment and must be cleared by the Occupational Health and Safety Team prior to orientation.

Artificial Intelligence (AI) Use in Hiring at OSMH:
Orillia Soldiers’ Memorial Hospital’s (OSMH) may utilize automated screening tools (i.e. questionnaires) to highlight candidates' qualifications; however, OSMH does not involve the use of artificial intelligence (AI) to screen, assess or select applicants. We recommend applying directly through our website as all applications are reviewed by our recruitment team.

Closing Statement
OSMH is a minimal fragrance workplace. We kindly ask all applicants to refrain from using scented products should they have the occasion to interview with the hospital.

As a condition of employment OSMH requires professional references, verification of academic training, professional accreditation and evidence of course completion. It is also a condition of employment that all new team members will be required to present an original vulnerable sector check within 90 days of commencing employment and must sign an Offense Declaration upon receipt of an offer of employment.
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📌 Marketing Coordinator, OSMH Foundation (Ontario)
🏢 Orilla Soldiers' Memorial Hospital
📍 Ontario