Job Description
Insight Global is seeking a Social Media Manager to join a leading digital media and technology organization focused on helping creators, media companies, and brands grow audiences and revenue through digital content.

This individual will serve as the strategic leader for a portfolio of entertainment-focused social media channels across Tik

Tok, Instagram, Facebook, and Snapchat, supporting major film studios, television brands, and entertainment properties.

This role is responsible for driving audience growth, engagement, monetization, and brand strategy across multiple social platforms.

The Social Media Manager will lead a team of Social Media Leads and Social Channel Managers while partnering directly with enterprise clients, platform representatives, and internal content teams to execute scalable social growth strategies.

The ideal candidate has deep expertise in social media monetization, established relationships with major social platforms, and experience leading high-performing teams in a fast-paced media environment.

Day-to-Day Responsibilities
Develop and execute social media growth, engagement, and monetization strategies across Tik

Tok, Instagram, Facebook, and Snapchat
Own portfolio performance metrics including audience growth, watch time, retention, engagement, revenue, and RPM optimization
Build and maintain relationships with platform partner teams at Meta, Tik

Tok, and Snapchat to secure early feature access, monetization opportunities, and platform support
Lead strategic content planning, publishing priorities, and content packaging initiatives across entertainment-focused brands




Manage and mentor Social Media Leads and Social Channel Managers, providing coaching, feedback, and performance guidance
Present social strategy, performance insights, and monetization plans to senior stakeholders and enterprise clients
Partner with creative teams, editors, designers, and freelancers to ensure content aligns with brand standards and business objectives
Support new business efforts by serving as the subject matter expert for social strategy, monetization forecasting, and platform best practices
Monitor platform trends, algorithm changes, and policy updates to proactively adapt portfolio strategies
Ensure compliance with content rights, licensing agreements, platform policies, and brand safety standards
Skills and Requirements
4+ years of experience in social media strategy, content management, or digital audience growth
3+ years of people leadership experience, including managing social media professionals or team leads
Strong relationships with partner teams at Tik

Tok, Meta (Instagram/Facebook), and Snapchat
Proven success growing audiences and driving monetization through Facebook and Snapchat revenue programs
Deep understanding of social platform algorithms, content formats, audience development,



and monetization strategies
Experience presenting performance metrics, growth strategies, and business recommendations to executive stakeholders or enterprise clients
Solid analytical mindset with experience using performance data to drive business decisions
Experience working with entertainment, television, film, or studio-owned content
Understanding of content rights management, licensing, and intellectual property considerations
Experience with project management tools such as Click

Up or similar platforms
Familiarity with AI-assisted content workflows and content optimization tools
Background working within digital media companies, content studios, or platform partnership organizations
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day.

We are an equal employment opportunity/affirmative action employer that believes everyone matters.

Qualified candidates will receive consideration for employment without regard to race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances.

If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request to [email protected].

📌 Social Media Manager (Vancouver)
🏢 Insight Global
📍 Vancouver