Director Scratch Products & Operations (Sault Ste. Marie)

Director Scratch Products & Operations (Sault Ste. Marie)

05 Oct
|
OLG
|
Sault Ste. Marie

05 Oct

OLG

Sault Ste. Marie

Salary Range:Director Instant Products &

• OperationsWe are ready to take this game to the next level and need someone passionate about product strategy, portfolio growth, and operational excellence to join our team as Director, Scratch Products &

• Operations. In this role, you will lead the strategy, development, marketing, and operational execution of OLG's Scratch portfolio, valued at approximately $1.5 billion in annual revenue and generating more than $300 million in game contribution. You will be accountable for driving player participation, business performance, and customer satisfaction through the development and execution of innovative product strategies, marketing plans, and operational initiatives while ensuring the successful production and launch of more than 70 Scratch games annually.YOUR ROLE IN THE GAMEReporting to the Vice President Lottery Product, you will be empowered to:Lead the strategic direction, growth, and performance of OLG's Scratch portfolio, ensuring achievement of annual revenue and net profit to the province (NPP) objectives.Develop and execute annual product and marketing plans that drive player participation, retailer satisfaction, and sustainable business growth.Manage category operating, marketing, promotional, sponsorship, and partnership budgets to support divisional and corporate objectives.Oversee the development and execution of portfolio strategies, including product positioning, prize structures, promotional plans, merchandising, advertising, player engagement, and new product development initiatives.Lead the development of the Scratch Category Annual Roadmap, delivering creative products and experiences that strengthen OLG's competitive position and customer experience.Partner with Brand &

• Marketing and agency partners to develop and execute integrated marketing campaigns, media strategies, sponsorship plans, and customer engagement initiatives.Lead digital execution activities in collaboration with Marketing Content Communication,



ensuring campaign and brand standards are maintained.Provide strategic leadership for Scratch Ticket Production, ensuring quality, compliance, security, and successful product launches in accordance with regulatory and audit requirements.Collaborate with Interprovincial Lottery Corporation (ILC) partners to develop and execute national Scratch strategies, product plans, and marketing initiatives.Build, lead, and develop a high-performing team while fostering a culture of accountability, innovation, collaboration, and continuous improvement.University degree in Business, Management, Marketing, or a related field.Minimum 10 years of progressive experience in marketing, product management, category management, or a related commercial environment.Minimum 5 years of leadership experience delivering business growth, operational excellence, and strategic objectives.Minimum 5 years of experience collaborating across the enterprise to solve complex business challenges and deliver large-scale initiatives.Experience managing multiple brands within a category and delivering commercial performance across a diverse product portfolio.Demonstrated experience developing business strategy and applying marketing principles at a corporate level.Experience within the gaming, lottery, consumer goods, retail, or entertainment industries is considered a strong asset.Relevant Skills:Strong product marketing, portfolio management, and commercial strategy expertise.Proven business and people leadership skills with the ability to build, develop, and motivate high-performing teams.Strong analytical, conceptual,



and problem-solving skills with the ability to make data-driven decisions.Exceptional stakeholder management skills with the ability to influence and collaborate across diverse internal and external partner groups.Demonstrated ability to operate effectively in a multi-disciplinary environment involving technology, product development, marketing, merchandising, public relations, retail operations, and customer experience.Knowledge of Scratch ticket production, secure printing processes, lithographic and flexographic printing techniques, and lottery gaming systems is considered a solid asset.Understanding of game programming parameters, prize structures, validation requirements, and probability concepts related to lottery products is considered an asset.Participation in a performance-based incentive plan that recognizes organizational and individual achievements.Public Service Pension Plan: Participation in a highly desirable defined benefit pension plan.Paid Time-Off: Competitive paid time-off provisions to support work-life balance and well-being.Growth Focus: Become your best self with comprehensive support for your professional development.Equity, diversity, and inclusion: To learn more about our organization and other opportunities visit our career site.We look forward to hearing from you, interested applicants please apply online by October 13, 2026.We are committed to providing employment accommodation in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act. Personal information is collected by the Ontario Lottery &

• Gaming Corporation (OLG) and/or its third party service provider(s) under the authority of the Ontario Lottery and Gaming Corporation Act, 1999, SO 1999, c 12, Sch L and the Employment Standards Act, 2000, S.The information will be managed in accordance with all applicable laws, OLG’s Protection of Privacy Policy (the Policy) and related policies and procedures. For any questions about this collection, please contact careers@olg.

📌 Director Scratch Products & Operations (Sault Ste. Marie)
🏢 OLG
📍 Sault Ste. Marie

Reply to this offer

Impress this employer describing Your skills and abilities, fill out the form below and leave Your personal touch in the presentation letter.

Subscribe to this job alert:

Get the latest job offers by email for: director scratch products & operations (sault ste. marie) / sault ste. marie