The Manager, Digital Commerce plays a critical part in accelerating growth for our iconic Mars Snacking portfolio across retailer (Omni and Pure Play) and on-demand commerce platforms. This role will lead digital commerce efforts shaping the vision, strategy, and overseeing program execution in this important growth area to drive shopper conversion. You will be responsible for leadership of retail media investments and related marketing opportunities, sharpening analytics and measurement approaches, and clear activation roadmaps by channel and customer to shape the future.

This role requires split time between the Bolton and Mississauga offices with regular in-office collaboration expected. Flexibility is a key enabler— empowering associates to make choices that support both business outcomes and personal needs, including remote work. Post Secondary education in Business, Marketing, or a related field ~5+ years of experience within eCommerce/Digital Commerce (experience with Marketing an asset) preferably within CPG client-side food environment. ~ Strong understanding of Digital Commerce fundamentals (retail media tools & offerings, content management, assortment, pricing & promo strategies & KPIs) ~ Solid familiarity with grocery Omni, Amazon, and On-Demand Delivery platforms – content optimization, retail media activations, and smart measurement approaches to drive incremental growth. ~ Proven ability to create direction, translating business needs into tailored strategies within priority digital commerce channels. ~ Analytical mindset with the ability to interpret sales data and market trends and explain technical concepts to non-technical audiences effectively.

Retail Digital Media:



Lead search and DSP strategies across Omni, Pure Play, and ODD platforms. Identify priority brand/product focus areas for investment by platform, driving stronger return on investment, sales, share, and profit. Coordinate with platform partners and/or media agency in execution, real-time optimization, and socialization of post-analyses. Evaluate test-and-learn media opportunities to drive conversion.

Thought

Leadership through Data, Reporting & Insights: Shape the future by developing and deploying a regular cadence of performance deep-dives and reporting, focusing on distilling information into simple, concise summaries of insights and implications, socializing with leadership with cross-functional teams. Partner with Marketing, Sales, and agency partners to identify opportunities to effectively integrate digital commerce into national annual Paid-Earned-Shared-Owned plans and activations.

Capability

Building – Lead capability building across teams – inspired and educate on trends, best practices, and learning. Support leadership in making the organization “future-ready” and think “digital first”. Partner with Digital Merchandiser to ensure performance learning and roadmaps are translated effectively into optimized content and digital shelf strategies.

Best-in-class learning and development support from day one, including access to our in-house Mars University. An industry competitive salary and benefits package, including company bonus. The base pay range for this position at commencement of employment is expected to be between the below range CAD 87,791.00 - CAD 115,226.00.

AI is used as a supporting tool in our recruitment process. #

📌 Manager, Digital Commerce (Toronto)
🏢 Mars
📍 Toronto