PositionSummary

ReportingtotheVicePresidentofMarketingandCommunications,thisManagerroleisresponsibleforadvancingTourismWindsorEssexPeleeIsland’s(TWEPI)prioritiesthrough:(1) GroupPrograms –coordinateandsupporttheattractionandservicingofmeetings,conferences,sportingeventsandgrouptravelopportunitiesthroughbidandproposaldevelopment,hotelandindustryliaison,groupservices,performancetrackingandindustryengagement,(2) PartnershipEngagement&ProgramManagement; –leadthegrowthandmanagementofTWEPI’spartnershipprogramsthroughpartnerengagementandretention,prospectingandleadgeneration,stakeholderworkinggroups,revenuedevelopmentandthesupervisionofthePartnershipSpecialist,and(3) Consumer&IndustryShowEngagement; –leadtheplanningandexecutionofTWEPI’sparticipationatconsumerandindustrytradeshowsandevents,includingpartnerengagement,showlogistics,creativeactivations,destinationrepresentation,leadgenerationandperformancereporting. PrincipleResponsibilities

GroupPrograms Supportgrouptravel,meetingsandsporttourisminitiativesthroughliaisingwithhotels,venuesandindustrystakeholders. Assistwithbidpreparationandproposaldevelopmentformeetings,conferences,tournamentsandevents. Liaisewithlocalhoteliersregardinggroupbusinessopportunities,hotelperformanceindicatorsandtourismintelligence.

Coordinategroupservicesandrespondtoincomingsport,meetingandgrouptravelinquiries. Track,evaluate,andreportannuallyongroup,meetingandsportactivity. Maintainacomprehensiveinventoryofvenueswithintheregion.

Assistindustrypartnersinthedevelopmentofresponsestobidsandproposalstoattractconferences,tournaments,andmeetingstotheregion.



PartnershipEngagement&ProgramManagement; Provideday-to-daydirectionandsupervisiontothePartnershipSpecialist,establishingprioritiesandoverseeingtheirworkinsupportofpartnershipengagement,prospecting,programadministrationandpartnercommunications. ManageandmaintainpartnerparticipationlevelsacrossassignedTWEPIprograms,ensuringstrongcommunication,engagementandretention.

Leadtheidentificationandprospectingofnewbusinessesandorganizationsforprogramparticipation,workingwiththePartnershipSpecialisttogenerateleadsandfollowupwithprospectivepartners. LeadpartnershipparticipationandrevenuemonitoringforTWEPI’sOfficialVisitorGuideandotherrevenue-generatingprogramsandtools,overseeingpartneroutreach,trackingparticipationandidentifyingopportunitiestogrowannualrevenues. WorkcollaborativelywiththeDestinationDevelopmentteamtoidentifynewtourismbusinessesandexperiencesthatalignwithtourismprogramsanddigitalpassportprograms,includingBandwango.

Generateandqualifypartnershipleads,conductingoutreachandfollow-uptoconvertprospectsintoparticipatingpartners. Identifyopportunitiestogrowparticipationandrevenuewithinexistingprogramsthroughenhancedpartnershipsandsponsorships. Facilitatepartnerworkinggroupsandmaintainregularengagementwithparticipatingbusinesses,includingprogramssuchasBarrelsBottles&BrewsandEPICWineries.;

Establishandworktowardannualpartnershipparticipationandrevenuegoals,overseeingthetrackingandreportingofpartneractivity,prospectingandresultsthroughTWEPI’sCRM(Tempest/IDSS) ManageandmaintainpartnerparticipationlevelsacrossassignedTWEPIprograms,ensuringstrongcommunication,engagementandretention.



Consumer&IndustryShowEngagement; PlanandcoordinateTWEPIparticipationatconsumerandindustrytradeshows,conferencesandtourismevents. Coordinatelogisticsforexhibitions,collateralmaterials,boothconcepts,staffingandstakeholderinvolvement.

AttendandrepresentTourismWindsorEssexatconsumertravelshows,outdooradventureshows,wineandculinaryevents,sportandmeetingsindustrytradeshowsandothertourism-relatedactivationsasrequired. Workcollaborativelywithinternalteamsandexternalsuppliersoncreativeconcepts,promotionalmaterialsandvisitorengagementstrategies. Coordinatepost-showfollow-up,leadtrackingandreportingtoevaluateperformanceandidentifyfutureopportunities.

Maintaintradeshowinventory,displaysandpromotionalassets. PositionQualifications Aminimumofthree-five(3-5)yearsofmanagerialexperiencewithinarelevantmarketingandcommunicationsenvironment,hotel,tourismorganizationorrelatedsector. Auniversityorcollegediplomaintourism,communications,marketing,businessorrelateddiscipline.

Strongcommunicationskillsindigital,verbal,writtenandpresentationformats. Excellentteam-orientedskillsandcapacities. Anunderstandingofresearchandevaluationtechniquesandtheirapplications. Abilitytoworkwithpeopleinmultipleandvariedforms,involvingsenior,intermediateandjuniorstafflevels,aswellasthepublic,communityleadersandothers.

Abilitytocoordinatecomplexprojectsandactivitiessimultaneously. Abilitytoworkeveningsandweekendsonaperiodicbasisincludingoutboundprovincialtravel. Abilitytodealwithconfidentialinformation. Apositiveattitude,lotsofenergy,confidence;openmind,andhighpersonalstandardsofintegrityandprofessionalism.

Computerskills,includingMicrosoft365,areessential. ValidGlicensewithreliablevehicle. MustprovideaLevel1:CriminalRecordCheck(CRC).

📌 Manager of Groups & Programs (Windsor)
🏢 Owen Sound
📍 Windsor