Drive digital marketing growth as a Paid Media Specialist for RCL - Reitmans Canada Limited. Immerse yourself in executing multi-channel campaigns across various media platforms in a hybrid work setting. This 18-month temporary contract focuses on enhancing marketing objectives through integrated media plans.

Collaborate with internal and external partners to drive impactful media strategies, audience segmentation, and tracking. Your expertise will support RCL's iconic brands, including Reitmans, RW&CO;, and PENN. Key Responsibilities:

- Develop media plans identifying impactful buying opportunities
- Execute and manage Display, Social, SEM, and Affiliate campaigns
- Collaborate with marketing and e-commerce teams on strategies
- Oversee campaign setup, trafficking, and performance reporting
- Analyze performance to optimize media effectiveness

Requirements:

- Bachelor’s in Marketing, E-commerce, or related field
- 2+ years of digital media buying experience
- Proficient with Google Ads, Meta Business Manager, DSPs
- Strong knowledge of Paid Search, Display, and Paid Social
- Bilingual in French and English

Elevate RCL's digital marketing with your media expertise and innovative strategies.

📌 Paid Media Specialist at RCL (Montreal)
🏢 SmartRecruiters
📍 Montreal