Remote Product Marketing Senior Manager (Halifax Regional Municipality)

Remote Product Marketing Senior Manager (Halifax Regional Municipality)

05 Oct
|
ESO
|
Halifax Regional Municipality

05 Oct

ESO

Halifax Regional Municipality

How You’ll Support Our Mission ESO is looking for a Senior Product Marketing Manager who brings strategic leadership, sharp analytical thinking, and a track record of turning complex products into clear, differentiated stories that engage customers and drive revenue growth. You will gain a deep understanding of our buyers’ needs and pain points, and translate that knowledge into positioning and content that resonates deeply with our audience. You will build go-to-market plans with Product, Sales, and Demand Generation teams, develop messaging grounded in real market and competitive intelligence, and partner with Sales Enablement to help field teams turn insight into pipeline and customer adoption.

Reporting to the Director of Product Marketing, this global role will be part of our Marketing team and is based remotely in the Canadian provinces of Ontario or Nova Scotia. Support and inform new product line entry into the Canadian market by identifying local buyer needs and shaping positioning, messaging, and go-to-market strategy specific to the region Conduct market research and intelligence including competitor monitoring, win/loss interviews, and message testing to drive relevance and ongoing improvement in messaging and positioning. Identify, develop and/or manage the creation of a variety of content types (written, videos, presentations, etc.) Partner with Sales Enablement to inform targeted content, playbooks, and messaging; 8+ years in B2B product marketing,



especially enterprise SaaS software ~ Strong project management and cross-functional collaboration skills to drive varied teams to consensus around go-to-market strategies and plans ~ Strong public speaking skills and experience presenting to small and large audiences ~ Experience conducting market research and extracting insights from intelligence to develop relevant positioning and messaging ~ Strong analytical skills to create datasets, extract insights, and develop actions to drive continuous improvement ~ Experience working in Salesforce CRM and Monday.For full time employment this includes: Competitive health plan (medical, dental, & vision insurance) Front-loaded vacation and sick time Employee Assistance Program (EAP) Peace of mind benefits such as life insurance and disability insurance Casual office environments and unlimited office snacks and drinks ESO is a fast-paced, growing data, technology, and research company passionate about improving community health and safety through the power of data.

We pioneer innovative, user-friendly software to meet the changing needs of today’s EMS agencies, fire departments, and hospitals. We serve thousands of customers out of our offices across the US, Canada and Northern Ireland. We are looking for passionate, innovative, and authentic people to help drive our mission. national origin; disability; Applicant Privacy Notice – please click here to review the privacy policy which details how your data is collected, used and protected. #

📌 Remote Product Marketing Senior Manager (Halifax Regional Municipality)
🏢 ESO
📍 Halifax Regional Municipality

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