About New Standard Co.

New Standard Co. is not your typical email marketing agency. We are a team of retention specialists committed to driving revenue and loyalty through holistic, data-driven strategies. We work with brands as an extension of their team, optimizing for high-impact KPIs. In a world where acquisition costs are rising and loyalty is fading, we help brands scale sustainably by turning retention into profit.

About The Role

As a Senior Graphic Designer, you will report directly to the Head of Design & Data and design world-class email campaigns for leading 8- and 9-figure DTC brands. This is a hands-on design role for someone with an exceptional eye for detail, deep experience in Figma, and a robust grasp of performance-driven creative. You’ll collaborate closely with CRM Strategists, copywriters, and brand teams to produce modular, mobile-first designs that balance beauty, clarity, and conversion.

Responsibilities

- Design and build high-performing emails that align with brand standards and performance goals
- Create modular, mobile-first designs in Figma that can be easily iterated and tested
- Collaborate with CRM Strategists and copywriters to ensure visual and messaging alignment
- Maintain brand consistency across layouts, typography, hierarchy, and color systems




- Participate in creative reviews and provide design rationale grounded in data and best practices
- Iterate quickly and respond to feedback while maintaining high design quality
- Stay on top of emerging design trends, tools, and retention marketing best practices

Qualifications

- 4+ years of email design experience for DTC brands (agency or brand side)
- Strong portfolio showcasing beautiful, high-performing email designs
- Deep expertise in Figma and the ability to create responsive, modular templates
- Understanding of lifecycle marketing, visual hierarchy, and conversion-focused design principles
- Excellent communication skills and comfort level collaborating with multiple departments
- Fast, detail-oriented, and organized with the ability to manage multiple projects
- Must be able to work U.S. business hours

Benefits

- Remote-first culture built on trust, autonomy, and accountability
- Opportunity to work alongside some of the brightest minds in retention
- Work with innovative brands on high-impact lifecycle strategies
- A collaborative environment that values creativity, data, and growth
- Leadership and career development opportunities in a growing organization
- Flexible time off and a supportive, high-performance team

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APPLY HERE

📌 Senior Graphic Designer (Canada)
🏢 New Standard
📍 Canada