Advance your media planning career as a Senior Media Planner with Initiative. Collaborate within a energetic team to craft compelling media strategies that exceed client expectations.In this senior role, you will manage and present media plans while ensuring they align with client objectives and adhere to agency standards. Your expertise in media trends and client engagement will be crucial as you build strong relationships and oversee the execution of media buys. A proactive approach to problem-solving will help you maintain budgets and campaign performance effectively.Key Responsibilities:Prepare and present integrated media plans and analysesManage client conversations and expectations consistentlyMaintain and evaluate media plans for performanceOversee administration of media buys and budgetsTrain junior team members on processes and toolsRequirements:Minimum of two years in integrated media planningProficiency in media research tools like Clear DecisionsStrong communication skills, both written and verbalUniversity degree in advertising or marketing preferredAbility to cultivate relationships with media partnersLeverage your media planning skills to drive exceptional outcomes for leading brands at Initiative.

📌 Senior Media Planner At Initiative (Toronto)
🏢 Initiative
📍 Toronto