Lead impactful marketing campaigns as a Programmatic Strategist with Directive Consulting, a top B2B agency in Canada. Focus on data-driven strategies that fuel client growth across various media channels.

In this remote role, you will manage client programmatic campaigns, collaborating on strategies and utilizing data for effective audience targeting. Your expertise will drive innovative approaches in display, native, video, and audio channels to maximize performance. Additionally, you will optimize workflows, generate insights through reporting, and ensure seamless communication with clients and internal teams.

Key Responsibilities:
• Develop comprehensive media strategies aligned with client goals
• Leverage data for accurate audience targeting and segmentation




• Create and implement campaigns across various DSPs
• Analyze performance reports for valuable insights
• Troubleshoot issues related to campaign performance

Requirements:
• 3+ years of experience in programmatic marketing roles
• Familiarity with DSPs; experience in TTD and DV360 preferred
• Proven track record in media buying and optimizations
• Strong analytical and communication skills
• Experience managing significant programmatic budgets

Bring your strategic thinking and performance-driven approach to shape the future of programmatic marketing at Directive.
#J-18808-Ljbffr

📌 Remote Programmatic Strategist at Directive (Manitoba)
🏢 Directive
📍 Manitoba