Lead performance marketing as Vice President at CSC Generation, a pioneering AI-native retail company. Oversee paid media strategy and P&L; for multiple brands in a remote setting.

CSC Generation seeks a dynamic Vice President for Performance Marketing to steer paid media strategies across 13 renowned brands including Sur La Table and Backcountry. In this executive role, you will develop a cohesive marketing strategy, build a high-performing team, and engage with leadership to enhance customer acquisition costs and media efficiency. Success in the first year will revolve around showcasing tangible improvements in performance metrics.

Key Responsibilities: • Own performance marketing P&L; and multi-year strategy • Oversee paid search, social,



and emerging channels • Develop playbooks for brand launches and promotions • Lead and develop performance marketing team • Drive adoption of AI and automation tools

Requirements: • Bachelor's degree in Marketing or related field • 12+ years experience in performance marketing • Proven budget management across multiple channels • Solid command of marketing economics • Experience with major ad and analytics platforms

Shape and innovate the performance marketing landscape across CSC Generation’s prestigious portfolio of brands. #J-18808-Ljbffr

📌 Vice President Performance Marketing Remote (Winnipeg)
🏢 Lever
📍 Winnipeg