Drive creative marketing automation initiatives at IATA as an Assistant Manager in Marketing Automation. Transform customer journeys into impactful automated programs while fostering collaboration among marketing teams.This key role involves supporting IATA's marketing automation strategy and CRM activities. You'll partner with various teams to optimize audience engagement and lead generation through automated campaigns. This position requires a hands-on approach to managing campaigns and ensuring effective use of customer data.Key Responsibilities:Lead setup and execution of automated marketing programsManage audience segmentation and lead scoringDevelop automation requirements with the Marketing teamMonitor campaign performance and provide actionable insightsSupport ongoing improvement of customer databasesRequirements:3-5 years in marketing automation or CRMExperience with Salesforce and Pardot preferredProven track record in managing automated campaignsStrong analytical skills with data insights experienceExcellent collaboration and communication abilitiesUtilize your expertise in automation and CRM to enhance marketing effectiveness at IATA.

📌 Marketing Automation Assistant Manager At Iata (Montreal)
🏢 International Air Transport Association (IATA)
📍 Montreal