Associate Brand Manager, Foodservice (12 month contract) We’reproud to be Canada’s #1 branded dairy company and to be consistently recognized as one of the country’s top employers byForbes. Our purpose is to enrich and nurture the lives of Canadians by offering the best of dairy from Canada’s favourite dairy brands like Cracker Barrel, Black Diamond, Balderson, Astro andLactantia. As part of Lactalis Group, the world’s leading dairy company, weremainfocused on innovation and quality and are seeking like-minded individuals to join us as we continue our growth journey.

Our flexible hybrid work model accommodates 40% work from home, adapting to the evolving needs of our workforce. Step into a collaborative hub with our revamped office, and enjoy free parking, endless coffee, delicious Lactalis snacks, an on-site gym, and more!

The Associate Brand

Manager collaborates with the brand team (Yogurt & Liquid) to plan, manage, and execute marketing initiatives for our Foodservice sales teams.

Brand

Equity/Strategy. Implement marketing/brand plans and lead with executional excellence all elements of the marketing mix with guidance from their manager. Analysis and Insights into Action. Proactively monitor the achievement of volume and profitability targets of the brand(s) by tracking competitive promotional activity, consumer and in-store promotion activity and issuing monthly reports of performance versus plan.

This includes analysis of market, consumer, and financial data. Build the brand through execution and optimization of marketing plans including media support, consumer promotions, and in-store promotional activity. Lead execution of marketing communication activities in partnership with their manager to ensure effective consumer communication.

Proactively manage and execute projects that contribute to both short and long term objectives, such as reformulations, packaging design/format changes and re-launches.



Effectively lead cross-functional teams with strong project management to expedite throughout the commercialization process.

Long Term Planning Involvement/Budget Management: Support the development of the Long Term Plan by providing data and analysis. Responsible for tracking and managing marketing spend within budget. and external (agency, research house, packaging designs/suppliers, etc.) Business Acumen/Management. 1-2 years of brand management; CPG experience is preferred Post secondary education in marketing or a related discipline. Solid understanding of marketing and business fundamentals ~ Ability to successfully execute multiple projects ~ Proficient with Nielsen data ~ French speaking is an asset Lactalis Canada believes in rewarding its people with the following package for contract employees: ~ A Competitive Base Salary ~ A Retention Bonus of 15% to be paid out at the end of the contract ~8% vacation pay ~ Health & Dental Benefits starting day 1 ~ Learning and Development opportunities ~ Potential for future full time permanent opportunities!

Our ESG (Environmental, Social, and Governance) roadmap drives our sustainability mission. We aim to positively impact communities and the planet by enabling stakeholders including our people, consumers, customers, suppliers, dairy farmers, government, and industry partners to have a positive impact on the wellbeing of our communities and the planet through all that we do. We're dedicated to amplifying diverse voices, inviting personal and professional growth, and embracing everyone's true selves.

We're committed to crafting an environment that genuinely welcomes all, reflecting the richness of our people and communities. If you require accommodation due to a disability (which may be visible or invisible, temporary, or permanent), please inform our Talent Acquisition team – confidentiality will be maintained. Bilingualism is required as the position involves frequent communications with our partners, our factories, and our headquarters located outside Quebec.

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📌 Associate Brand Manager, Foodservice (12 month contract) (Toronto)
🏢 Groupe Lactalis
📍 Toronto