We are committed to building an environment where everyone feels included, valued, and heard. Diversity and inclusion are an important part of our everyday work, and it is our belief that they enable us to reach our goal of seeing the world differently. We strongly encourage applications from Indigenous peoples, racialized people, people with disabilities, people from gender and sexually diverse communications and/or people with intersectional identities.

Arrivals + Departures (A+D) is a national and proudly independent full-service creative and media agency, employing 80+ people with offices in Toronto and Halifax.

The Digital Media

Specialist plays a crucial role in translating client objectives into effective digital campaigns. Working in close partnership with a Media Director and extended media team, this position is responsible for the end-to-end management of digital campaigns, from tactical planning and in-platform execution to real-time optimization and performance analysis. Develop comprehensive digital media strategies that align with client business objectives and budgets.

Contribute to channel selection, audience targeting strategy (including 1st-party data implementation), and budget allocation across the digital ecosystem (e.g., SEM, Paid Social, Programmatic). Develop detailed media flowcharts and pacing documentation prior to campaign launch. Hands-on setup, launch, and quality assurance (QA) of digital media campaigns directly within platforms (e.g., Support Digital Media Strategists in the execution of their digital media campaigns & QA. bid adjustments, placement exclusions, creative rotations)



to maximize performance against core KPIs (CPA, ROAS, CPL), supported by the data analyst team and Media Director.

You will serve as the technical expert for digital media, providing data and channel-specific insights to the Media Director. media plan presentation, presenting campaign performance, answering technical questions) will be determined collaboratively with the Media Director for each client or project at the onset. Support in the development of client presentations (digital). Monitor campaign performance daily, identifying fluctuations and surfacing preliminary insights to the Media Director.

Collaborate with the Data Analyst to integrate platform data and build insightful performance reports that clearly explain campaign results and the why behind performance. Provide actionable recommendations for future campaign testing, budget shifts, and strategic pivots based on data analysis. Stay up to date with digital trends, training to grow your digital acumen across all channels.

Develop the necessary creative requirements documentation and trafficking requirements for campaigns. Ensure you’re working in lock-step with the creative and accounts teams to ensure campaign success. Ideally, 3+ year of experience in a marketing or media agency setting Experience and confidence with paid social, analytics, and execution is considered an asset Comfortable discussing data and results, with strong communication skills Interest in all things digital: Social, Mobile, Video, Analytics.

Excellent time management, project management, and organizational skills. Proficient in Microsoft Office and Google Workspace (Sheets, Doc, Slides)

📌 Digital Media Specialist - Remote Freelance (Toronto)
🏢 Arrivals + Departures
📍 Toronto