The role of the Director, Performance is responsible for leading the business unit and ensuring its successful development and growth, from a business perspective and revenue perspective. This individual will serve as a thought leader for the execution of world‑class digital programs.

Performance Media Position Summary The role of the Director, Performance is responsible for leading the business unit and ensuring its successful development and growth, from a business perspective and revenue perspective. This individual will serve as a thought leader for the execution of world‑class digital programs. Proven expert in paid digital media capabilities, ability to find best in class solutions for the clients and being up-to-date with the upcoming tools/tech solutions that would work for their overall media strategy; Effectively communicate agency goals, manage workloads, provide ongoing performance feedback, support professional development goals and inspire outstanding results.

Serves as a high level resource for team members for advice and counsel. Proactively seek opportunities to improve processes, methods, systems and/or services to better serve the client and agency. Works with partners (Facebook, Instagram, Twitter, Amazon, Google, 3rd party vendors) to participate in quarterly business reviews and ensure that we are meeting/exceeding performance goals.





Suggest innovative solutions and ad formats to test new technology and keep clients business moving forward and staying ahead of the curve Remain up‑to‑date with new developments in the digital landscape and educate teams and clients as required. Post-Secondary education – University graduate and/or advertising/marketing college degree preferred. Minimum of eight (8) years’ experience paid digital media.

Full understanding of the roles of various digital channels. Strong understanding of trafficking and website tagging processes.

Google

Ads, Bing, AMS, Facebook, Instagram, Twitter etc.). Previous experience managing a portfolio of clients or total ownership of one large complex account with multiple lines of business. Strong understanding of cross channel planning, able to bridge on and offline media efforts.

Proficient in data analysis, emerging media and technology. Proficient in Microsoft Office Suite (Word, Excel and PowerPoint). Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in‑office days are directed by their agency or manager.

Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in‑office attendance. We will process your personal data in accordance with our Recruitment Privacy Notice.

📌 Director, Content Planning & Analysis (Toronto)
🏢 Omnicom Media
📍 Toronto