03 Oct
|
Penninteractive
|
Calgary
03 Oct
Penninteractive
Calgary
Lead PENN Entertainment's Growth Platforms as the Director of Product. Drive strategies across marketing data, loyalty, and promotions to enhance customer engagement and retention in online gaming. In this pivotal role, you will shape the future of customer growth at PENN Entertainment.
Your expertise will guide a team of Product Managers as you implement strategies for promotions, loyalty, and CRM systems. Collaborating closely with Marketing and Engineering, you'll focus on building essential data capabilities to personalize customer experiences effectively. Key Responsibilities:
- Define product strategy and roadmap for Growth Platforms
- Lead development of a unified promotions platform
- Build customer data and segmentation capabilities
- Partner with Marketing to enhance CRM capabilities
- Develop shared growth solutions across online Sportsbook and Casino Requirements:
- 8+ years in product management, 2+ years leadership experience
- Expertise in data-intensive marketing and CRM platforms
- Solid analytical judgment and experimentation experience
- Technical fluency in data architecture and integrations
- Proven ability to influence stakeholders across teams Transform how PENN engages customers through tailored promotions and data-driven strategies.
📌 Director of Product for Growth Platforms (Calgary)
🏢 Penninteractive
📍 Calgary