Ada is an AI customer service company whose mission is to make customer service extraordinary for everyone. We're driven to raise a new standard of quality customer service at scale, enabling enterprise companies to deliver experiences that people love–instant, proactive, personalized, and effortless. Ada is an AI transformation platform and partner—combining strategic expertise with powerful AI agent management technology to accelerate businesses’ AI maturity to keep them ahead of the curve.

With Ada, 83% of customer conversations—and counting—are effortlessly resolved through automation, giving teams more time back, companies more resources to focus on growth, and customers more life to focus on what matters most to them. Backed with over $250M in funding from tier-one investors including Accel, Bessemer, FirstMark, Spark, and Version One Ventures, Ada is a pioneer in the management and application of AI in customer service. At Ada, we see growth as a reflection of each individual owner’s personal growth.

That’s why our values are rooted in driving progress and continuous improvement. We are seeking a Partner Sales Director to sit at the center of Ada's co-sell engine, turning partnerships into revenue. You'll be the connective tissue between Sales and Partnerships — embedding with AEs to source and accelerate deals, arming partners to bring Ada into their conversations, and shaping the ecosystem strategy that decides which partners we double down on next.

This is a role for someone who's equally energized closing an individual deal this week and building the joint GTM plan that drives the next twenty.



Proven track record building and executing co-sell motions with measurable, attributable pipeline and revenue ~ Hands-on experience with CRM and partner ecosystem tools, such as Salesforce and PRM platforms ~ CX, customer support, or AI/automation experience is a plus Build and run joint GTM plans, account mapping, and territory planning with priority partners across our primary verticals Grow marketplace revenue by accelerating wins through AWS and Microsoft Drive net new pipeline growth sourced directly from partners Increase the share of closed/won business influenced by partners by advising reps on the right partner to engage, when, and how Keep partner-supported deals clean and trackable by maintaining accurate partner notes in Salesforce Remove friction in deal registration, pricing, and contracting by working cross-functionally with Deal Desk and Sales Ops Unlimited Vacation: Extended health coverage, dental, vision, travel, and life insurance.

Wellness Account: Employee & Family Assistance Plan: Resources to support you and your loved ones.

Flexible Work Schedule: Balance your work and personal life. Remote-First, In-Person Friendly: Options to work from home or at our local hub.

Learning & Development Budget: Invest in your long-term growth goals and skills.

Work from Home Budget: Equipping you with the tools and support for a seamless work from home experience. Hands-On with LLMs: Enhance your expertise in leveraging large language models. The above Benefits and Perks only apply to full-time, permanent employees. Interested in building your career at Ada?

📌 Director & Sales Training Partner (Ottawa)
🏢 Ada
📍 Ottawa