We’re building applied AI systems for high‑stakes, real‑world decisions . Our platform ingests and reasons over large, messy data to surface evidence with hard constraints around fairness, auditability, and low bias. The single gnarliest, most impact‑heavy place this problem shows up is in insurance claims, so that’s where we’re deployed today, running in production at some of the largest carriers in North America.

As our Community Marketing Lead, you are an architect and engine of Owl.co ’s top‑of‑funnel growth. You will shape Owl’s public presence, generate demand, and build an engaged community around our AI products. You will launch bold campaigns, craft compelling narratives around Owl’s technology, and amplify our brand across digital channels, thought leadership platforms, and major industry events.

Community and Thought Leadership Grow communities around AI innovation, decision intelligence, and emerging technology Participate in online and offline spaces where our prospects and influencers gather Produce mixed‑media content including podcasts, workshops, short‑form videos, and micro‑content Own Owl’s presence at conferences, summits, and trade‑shows from strategy to execution Social Media Growth Build and execute organic social campaigns for LinkedIn X, Reddit, etc., for exposure, lead generation, content distribution, promoting thought leadership Engage with influencers, community members, and users for brand exposure, community‑building, conversion, and user‑sentiment management Assist with producing landing pages, funnels, lead magnets, and digital assets for community & social engagement Operate with a test, measure, and iterate mindset using data and analytics Creative Campaigns Help ideate and execute standout campaigns for product launches, partnerships,



and market insights Create high‑quality visuals, videos, animations, and content assets Track and analyze performance across channels and report insights clearly Run structured A/B tests and continuous optimization cycles Align with sales on lead quality, routing, and attribution 4 to 8 years in marketing, demand generation, or digital marketing (B2B SaaS or enterprise tech is ideal) Proven ability to build community & acquisition programs from scratch Strong experience with social platforms including LinkedIn, Reddit, and X, multimedia‑editing platforms, and analytics platforms Exceptional storytelling and communication skills that turn technical ideas into excitement Creative, analytical, and highly autonomous Industry Leaders : Our technical leadership comes from Meta, Microsoft, X, and Goldman Sachs, bringing world‑class expertise to our agile team.

Market Leadership : We hold the largest market share in our space, offering a proven ROI and maintaining a 100% customer retention rate , with renewals consistently doubling their previous terms.

Established

Product‑Market Fit : AI‑Driven Product that helps shape an AI‑powered enterprise solution for insurance companies across the US and Canada.

Healthcare benefits: we cover 100% of the premiums for you and your family (medical, dental & vision) RRSP matching to help you save for your future Recharge: 4 weeks of paid time off & 5 additional personal/sick days Bi‑annual off‑sites: we’ll make sure everyone at Owl has an prospect to can hang out with teammates IRL at least twice a year Salary Range: $80,000-$120,000 CAD The range displayed on each job posting reflects a range target for new hire salaries for the position and could be higher or lower based on a multitude of factors, including job‑related skills, experience, location, and relevant education or training. #

📌 Marketing Executive - Work Remotely (Vancouver)
🏢 Owl Labs
📍 Vancouver