About Us
We are a fast-growing education and technology group headquartered in Canada, operating across language education, immigration services, AI solutions, and international education.
Our team values efficiency, ownership, continuous learning, and the smart use of AI to improve how we work.
Responsibilities
Market Expansion (French-speaking Africa):
- Lead marketing for our expansion into French-speaking Africa, including sourcing, selecting and managing local marketing agencies and partners.
- Plan and run organic and paid campaigns on Meta (Facebook, Instagram) and TikTok to generate qualified leads for our sales teams.
- Set up ad accounts, tracking and landing pages with our web and IT team; test with small budgets before scaling what works.
- Track lead volume, cost per lead, lead quality and conversion, and share insights with sales and management.
Brand Marketing (Group Subsidiaries):
- Own brand marketing for the group's subsidiary companies, including refreshing website content, social media presence, reviews and reputation.
- Build brand awareness among industry consultants and drive demo bookings and free trial sign-ups through LinkedIn, content, webinars and industry partnerships.
- Keep messaging and visuals consistent across subsidiary brands and manage a regular content calendar.
- Work closely with sales, product and IT teams on campaigns, launches and website updates.
Qualifications & Requirements
- Proven marketing experience in international or overseas markets.
- Strong hands-on experience with Meta Ads and TikTok, both paid and organic.
- Experience working with and managing external agencies or marketing partners.
- Excellent communication skills and strong organization and coordination abilities.
- Data-driven mindset, with the ability to set up tracking and turn performance data into action.
- Able to manage multiple brands and projects at the same time.
Nice to Have
- Professional working proficiency in French is highly preferred.
- Experience marketing in Africa or other French-speaking markets.
- Experience in immigration, education or qualified services marketing.
- Content creation skills, including short-form video, design tools or AI tools.
How to Apply Please send your resume along with a portfolio, website, or relevant examples of your work to
[email protected].
Job Type: Full-time
Pay: $42,000 - $60,000 per year
Languages: English and Mandarin required; French preferred
Location: Toronto, Ontario (on-site)
Candidates must be legally eligible to work in Canada.
职位类型:全职
薪资: $42,000.00至$60,000.00(每年 )
工作经验:
- Meta/TK Marketing: 1 年 (首选)
工作语言:
- 中文 (必填)
Work Location: 现场办公
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