ai is a Series B startup that’s revolutionizing how sales compensation is designed, managed and optimized. We handle billions in annual managed commissions for market leaders like Edmentum, Stryker, and Autodesk. Our growth has been fuelled by our passion for fundamentally changing and shaping how companies use sales intelligence to drive business strategy.

As an Account Executive at Forma.You will be responsible for building and managing a robust pipeline of Fortune 1000 prospects, helping them transform their approach to sales planning and incentive compensation.

Strategic Sales Leadership

Own and execute the full sales cycle, from prospecting (collaborating with BD) to close, for enterprise-level accounts Engage senior executives (CROs, CFOs, RevOps leaders) to position Forma.ai as a strategic partner in sales performance optimization Develop tailored sales strategies to penetrate key accounts and expand existing relationships Revenue Growth & Pipeline Management Consistently achieve and exceed sales targets through disciplined pipeline management and forecasting Leverage data-driven insights to identify high-potential opportunities and accelerate deal velocity Collaborate with BD and Marketing to drive qualified leads and create multi-threaded sales opportunities ai sales methodology to drive repeatable success across complex sales cycles Ensure seamless handoff between sales and implementation teams for a world-class customer experience Optimize sales processes to reduce friction and increase efficiency in deal execution Utilize our revenue technology stack to track, manage,



and optimize sales performance Leverage AI-powered insights to refine outreach strategies and personalize prospect engagement Partner closely with Marketing, RevOps, and Customer Operations to ensure alignment in messaging, lead flow, and customer onboarding Act as the voice of the customer, providing feedback to Product and Engineering to influence roadmap priorities 5+ years of experience in enterprise sales within B2B SaaS, ideally with selling sales performance management or other revenue operations technology ~ Deep expertise in navigating complex enterprise sales cycles and engaging senior executives ~ Solid analytical skills, with the ability to leverage data and insights to drive decision-making ~ A collaborative, team-first mindset, with experience working closely with Marketing, RevOps, and Product teams Healthcare coverage. We have a full benefits package that includes medical, dental, vision, disability and life insurance, and a paid parental leave program. Access the resources you want to help you grow in your role by utilizing our $750 yearly training stipend.

We have kids and pets. Mortgages and student loans. Love our customers. Our platform solves a very complex problem in a currently underserved market. While everyone at Forma isn’t customer-facing, we’re all customer-focused.

Maybe even slightly customer-obsessed. ai does not use artificial intelligence as part of our recruitment process, specifically but not limited to the screening, filtering and shortlisting of applicants.

📌 Remote: Account Executive (Sales) (Toronto)
🏢 Kibbi Technologies
📍 Toronto