We are a Canadian leader in digital automotive solutions. ca , AutoSync , Dealertrack Canada and CMS — help Canadians buy, sell, and finance vehicles with confidence. ca is Canada’s largest automotive marketplace, with over 25 million monthly visits . As part of AutoScout24 group , Europe’s largest online car marketplace, we’re shaping the future of automotive retail in Canada and beyond. Join us on our journey as we bring together the best of Europe and North America to shape the future of automotive retail.

The VelociT Sales Specialist - vAuto is responsible for driving new customer acquisition and revenue growth for vAuto solutions within an assigned territory. The role focuses on identifying, prospecting and closing new dealership opportunities through a consultative sales approach. The VelociT Sales Specialist will build relationships with dealer decision-makers, understand their inventory management and merchandising needs, and position vAuto solutions to improve dealership performance.

Success in this role requires strong prospecting discipline, product knowledge, presentation skills and the ability to consistently achieve sales targets.

Recent Business

Development & Sales Prospect and develop new dealership accounts within the assigned territory, with a strong focus on net-new vAuto revenue. Build and maintain a healthy sales pipeline through outbound prospecting, referrals, industry relationships and targeted account planning. Conduct effective discovery and needs assessments to understand each dealer’s inventory strategy, operational challenges and business objectives.





Present and demonstrate vAuto solutions in a clear, consultative manner, connecting product capabilities to measurable dealership needs. Develop proposals, negotiate commercial terms and close new business in line with approved pricing and contracting processes. Meet or exceed monthly, quarterly and annual sales targets and activity expectations.

Maintain consistent prospecting activity and customer-facing time across the territory. Manage opportunities through the full sales cycle, maintaining clear next steps, close dates and accurate forecasts. Maintain accurate CRM records, including activities, pipeline, opportunity stages, notes and required follow-up.

Monitor competitive activity, dealer feedback and market trends and share relevant insights with leadership and internal partners. Customer & Internal Collaboration Partner with internal teams to support contracting, implementation and a smooth transition from sale to onboarding. Provide clear product education and set appropriate expectations during the sales process.

Represent

Trader and vAuto professionally in all customer interactions, industry events and market activities. Prepare regular sales forecasts, activity updates,



pipeline reviews and performance reporting. Maintain strong working knowledge of vAuto solutions, Trader/AutoSync offerings, competitive products and automotive retail trends.

Post-secondary education in Business, Marketing, Sales or a related discipline preferred. ~5+ years of direct B2B sales experience, ideally within automotive retail, SaaS, digital solutions or a related industry. ~ Proven track record of achieving or exceeding new-business sales targets. ~ Experience selling to automotive dealerships and dealership groups is strongly preferred. ~ Experience with inventory management, merchandising, pricing, appraisal or automotive retail technology is an asset. ~ Ability to manage a territory and sales pipeline with discipline and accountability. ~ Strong business acumen and ability to understand dealership operations and performance drivers. ~ Comfortable using CRM tools, Microsoft Office and virtual presentation platforms. ~ Strong communication, listening and relationship-building skills. Comfortable working independently in a field-based sales environment. Collaborative, accountable and responsive to customers and internal partners.

Here are a few benefits we all benefit from that support us to be our creative best. Employee and Family Assistance program Virtual wellness events Regular internal training programs Use of Artificial Intelligence in Hiring: We use artificial intelligence (“AI”) in our hiring process, including to screen, assess, or select applicants for this position.

📌 Sales Specialist Retail F/H (Toronto)
🏢 AutoTrader.ca
📍 Toronto