At Roofr, we’re obsessed with our customers. We constantly gather feedback to shape, prioritize, and launch the products they truly need. That’s what makes Roofr’s CRM special. We started by building essential sales tools like aerial roof measurements and digital sales proposals.

But when our customers asked for a simple, affordable way to manage and scale their entire businesses, we listened. So, we created a CRM that connects these solutions—along with payments, material ordering, and more—into a seamless, powerful platform. With a clear roadmap ahead, we’re excited to continue expanding and leading the market with innovative products.

We have an amazing culture, strong financials, and best-in-class company metrics. It’s an exciting time to be part of an extraordinary startup that is already successful, yet still early enough to offer its team significant growth, equity, and the opportunity to make a real impact.

This position is for an existing vacancy.

At Roofr, building a powerful user experience starts with data. As a

Senior

Data Analyst at an early-stage, high-growth company, you’ll play a critical role in turning raw data into insights that shape product decisions, drive strategy, and improve the customer experience. You’ll have a direct impact on how we use data to grow, and help influence the roadmap for how analytics evolves at Roofr.

This role sits at the intersection of data analytics and business, ideal for someone comfortable moving between modeling data, building dashboards, and advising senior leadership on growth opportunities.

What You’ll Get to Do:

Partner directly with business and product owners to shape roadmaps, prioritize features, and measure success

Build an AI-first business intelligence platform to supercharge self-serve analysis

Deliver actionable insights on user behavior, market trends, and business performance to marketing, revenue and product teams.

Lead sales and marketing analytics by defining KPIs and optimizing our acquisition funnels.

Tell compelling data stories to communicate insights to technical and non-technical audiences

Transform, clean, and model raw data using DBT to create reliable, analytics-ready datasets

Take ownership of our analytics foundation, inheriting existing models (DBT) and data warehouse structure (Snowflake) to clean, improve, and scale them alongside a Senior Analytics Engineer.

What You’ll Bring to the Role:

7+ years of experience in data analysis and/or data science, ideally on sales, marketing, and growth analytics at a SaaS company

Expertise hacking AI/ML and automation tools for growth purposes, on top of using Claude, Cortex and other AI tools to streamline analytics workflow

Proficient in BI tools like Metabase, Sigma, Tableau, Omni, or Looker

Strong SQL skills and experience with cloud data warehouses (e.g., Snowflake, PostgreSQL)

Hands-on experience with DBT for managing the Transform layer of ELT pipelines

Ability to work cross-functionally to define metrics, create dashboards,



and ensure data quality A strong analytical mindset with a keen eye for detail and accuracy

Who You Are

Loves transforming messy data into clean models and insights

Thrives at bringing structure to chaos and able to find focus while juggling multiple projects

Lead with intent and proactively bring ideas to our partners and stakeholders

Eager to elevate your team and organization to current heights A strong communicator with great presentation skills

Analytical with a demonstrated ability to utilize data to make informed decisions A critical thinker who doesn’t settle for the status quo

Compensation Band

$130,000.00 - $140,000.00 CAD

Our compensation ranges are built using multiple market benchmarks and reflect both the scope of the role and current market data. While many hires fall within the beginning to midpoint of the band to allow for growth over time, we tailor offers based on each candidate’s experience, seniority, and demonstrated impact.

What we offer (US + Canada)

When you join our team, you’re not just accepting a job. You’re making a career move. Here’s how we’ll support you in doing some of the most impactful work of your career:

1st week of employment is mandatory PTO! Start your journey with Roofr by decompressing and recharging - we will see you in week 2!

1 Friday off per month (we call those our laundry days!)

Company wide paid shutdown for the week between Christmas and Recent Years

Flexible time off

80% employer-paid benefits in the U.S. and 100% employer-paid premiums for Extended Healthcare and Dental in Canada

Generous Parental Leave policy

We host an annual company retreat with great team building activities

Ample learning and development opportunities to continue growing your career

Home office setup stipend

Internet and phone allowance

Remote first culture

Weekly Friday paydays!

At Roofr, we’re big fans of AI. It helps us write job descriptions that don’t put you to sleep, takes notes during interviews so we can actually listen, and even helps us track down awesome humans like you.

Feel free to use AI to prep, research, or get pumped up for your interview (we see you, ChatGPT power users). But when it’s time to chat, we’d love to meet you, not your AI alter ego. Bring your real, unfiltered self, we promise we will too.

And don’t worry, a real, live human is behind every part of our process. Every application is reviewed by a real person, and you’ll always speak with real humans throughout the interview process. No bots, just good people.





We’ve been made aware of an individual impersonating Roofr using a fraudulent domain: roofrr.com

(note the extra “r”). Our company takes the security and privacy of job applicants very seriously. We will never ask for payment, bank details, or personal financial information as part of the application process. All our legitimate job postings can be found on our official career site. Please be cautious of job offers that come from non-company email addresses, instant messaging platforms, or unsolicited calls.

If you receive any suspicious messages or have questions, reach out to us at [email protected]

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Roofr is proud to be an equal opportunity employer. We are committed to equal employment opportunity in the workplace regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or veteran status.

Voluntary Self-Identification For government reporting purposes, we ask candidates to respond to the below self-identification survey.Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiringprocess or thereafter. Any information that you do provide will be recorded and maintained in aconfidential file.

As set forth in Roofr’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law.

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection.As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categoriesis as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

📌 Senior Data Analyst New Remote - Canada (Winnipeg)
🏢 Roofr
📍 Winnipeg