We’re building a relationship-oriented bank for the modern world. Our Personalization team helps shape how we deliver meaningful, relevant experiences to clients by advancing the marketing technology capabilities that power personalization at scale. As a Product Owner, you'll set the vision, goals, and roadmap for a large, complex Squad, ensuring your work is aligned to Crew priorities and broader business objectives.

You'll own and evolve personalization platform capabilities across customer data, journey orchestration, and personalization tools, translating business and marketing strategies into clear product priorities and actionable delivery plans. You'll manage a complex backlog, lead release planning, and work across Squads and business units to resolve risks, dependencies, and issues that could impact outcomes. You'll build strong partnerships with Marketing, Data & Analytics, Technology, Privacy, Legal, Compliance, and external vendors to deliver strategic value for clients and the business.

Through influence, collaboration, and product expertise, you'll also champion best practices and support continuous improvement across the Product Owner community. You'll have the flexibility to manage your work activities within a hybrid work arrangement where you'll spend 1-3 days per week on-site, while other days will be remote. Cross-functional partnership - Collaborate with Crew and Squad partners, business stakeholders, senior leaders, and external vendors to align priorities, resolve dependencies, and drive delivery across multiple teams and business units.





Platform optimization and performance - Drive adoption, optimization, and maturity of marketing technology capabilities, while defining and monitoring key performance indicators to measure platform effectiveness and business impact. Risk, governance, and compliance - Anticipate and address risks, issues, and dependencies, while embedding data governance, consent management, privacy requirements, and delivery framework standards into platform design and execution. Thought leadership and continuous improvement - Share product expertise, mentor other Product Owners, and champion delivery best practices that improve how teams plan, prioritize, and deliver value.

You have relevant experience. You can demonstrate experience in product ownership, product management, or strategic delivery within complex technology or digital environments. It’s an asset if you have experience supporting marketing technology, personalization, or client engagement capabilities in financial services or another regulated industry.

You give meaning to data. You know that relationships and networks are essential to success. You can demonstrate experience in customer data platforms,



customer relationship management tools, journey orchestration platforms, personalization engines, campaign management systems, backlog prioritization, and cross-functional product delivery.

It’s an asset if you have experience with Salesforce Marketing Cloud, consent and data governance frameworks, customer journey analytics, or decisioning capabilities. You have a degree/diploma in business, marketing, technology, computer science, or a related field. We work to recognize you in meaningful, personalized ways including a competitive salary, incentive pay, banking advantages, a benefits program*, defined benefit pension plan*, an employee share purchase plan, a vacation offering, wellbeing support, and MomentMakers, our social, points-based recognition program. a paid day off dedicated for you to use to invest in your growth and development. *You need to be legally eligible to work at the location(s) specified above and, where applicable, must have a valid work or study permit.

We may ask you to complete an attribute-based assessment and other skills test (such as simulation, coding, French proficiency). We use artificial intelligence tools during the recruitment process.

Analytical

Thinking, Backlog Management, Communication, Data-Driven Decision Making, Domain Knowledge, Influencing Without Authority, Negotiation, Problem Solving, Product Portfolio Strategy, Product Roadmap Development, Risk Management, Sprint Planning, Stakeholder Management, User Story Mapping #

📌 Senior Director, Product Owner, Journey Orchestration (Toronto)
🏢 CIBC
📍 Toronto