Senior Manager, Student Recruitment &

• Enrolment This is a sales-focused student recruitment role that requires regular travel. The successful candidate will be comfortable working toward enrolment targets, building relationships with prospective students and partners, and representing the school at recruitment events, schools, career fairs, and other in-person opportunities. Travel will be a regular and important part of this position. We are looking for an energetic, relationship-driven Senior Manager, Student Recruitment &

• Enrolment to lead student recruitment efforts and help drive continued enrolment growth. This is a hands‑on sales and recruitment leadership role for someone who thrives on connecting with people, building trust, and turning interest into enrolment. You will oversee the prospective student journey—from initial inquiry and outreach through follow‑up, application, and enrolment—while identifying new opportunities to grow our student pipeline. You will also manage and provide day‑to‑day leadership to a Junior Recruitment Coordinator , ensuring prospective students receive timely, consistent, and high‑quality support throughout their recruitment journey. The ideal candidate is a confident communicator who is comfortable picking up the phone, presenting to groups, attending events, travelling for recruitment, leading a junior team member, and working toward clear enrolment goals. An understanding of Banff National Park and the surrounding Bow Valley region , along with a genuine interest in the wester Canadian adventure tourism industry , will be important in authentically representing the student experience and opportunities available within the region. Key ResponsibilitiesStudent Recruitment &

• Sales Build relationships with prospective students and families through phone, email, virtual meetings, events, and in‑person conversations. Conduct proactive outreach and consistent follow‑up with leads to drive applications and enrollment. Work toward established recruitment, application, conversion, and enrolment targets. Deliver engaging presentations and information sessions about the school, its programs, and student experience.



Maintain accurate prospective student information and recruitment activity within the school’s CRM. Identify opportunities to strengthen lead generation, conversion, follow‑up, and the overall recruitment experience. Manage and provide day‑to‑day leadership to a Junior Recruitment Coordinator . Establish priorities, goals, and expectations for the recruitment team. Coach and support the coordinator in prospective student communication, follow‑up, and recruitment activities. Create effective processes to ensure leads are managed consistently and efficiently. Take overall ownership of recruitment performance and enrolment results. Travel &

• Outreach Represent Timberline Academy at high schools, career fairs, education fairs, community events, industry events, and recruitment activations. Develop relationships with schools, counsellors, educators, community organizations, industry partners, and other referral sources. Plan and execute recruitment trips in priority markets. Travel regularly throughout the recruitment cycle, including occasional evening and weekend commitments.

Recruitment

Strategy & Growth Develop and execute annual student recruitment plans aligned with enrollment objectives. Track recruitment performance, lead sources, conversion rates, and enrollment progress. Use recruitment data and prospective student feedback to identify opportunities for growth.

Collaborate with marketing to ensure campaigns, content, events, and recruitment materials support enrolment objectives. Identify new markets, partnerships, events, and outreach opportunities that can contribute to enrolment growth. Maintain a strong understanding of the ski, tourism, hospitality, and outdoor industries and the career pathways available to students.

Experience in sales, business development, student recruitment, admissions, hospitality,



tourism, or another relationship‑driven workplace . Demonstrated success working toward measurable sales, recruitment, or enrollment targets.

Experience managing, mentoring, or providing leadership to a junior team member. Strong relationship‑building skills and the ability to guide prospective students through a considered decision‑making process. Strong organization and follow‑through, with the ability to manage a high volume of leads and conversations.

Confidence with proactive outreach, including phone calls, presentations, networking, and in‑person relationship building. Ability and willingness to travel regularly. Familiarity with Banff National Park, the Bow Valley, and surrounding areas , or a strong willingness to quickly develop this knowledge.

A genuine interest in the ski, adventure tourism, hospitality, or outdoor recreation industry .

Experience in post‑secondary education or student recruitment is considered an asset, but is not required. Paid vacation and additional paid time off. The opportunity to work in a unique post‑secondary environment connected to Banff National Park and the Canadian Rockies.

Success in this role means building a strong pipeline of prospective students, developing meaningful relationships throughout the recruitment process, consistently following up on opportunities, and ultimately converting interest into enrolment . It also means building an effective and organized recruitment function, developing the Junior Recruitment Coordinator, expanding the school’s recruitment network, and confidently communicating what makes studying and building a career in Banff and the Canadian Rockies unique. This is an ideal opportunity for someone who loves connecting with people, is motivated by results, enjoys the energy of sales and recruitment, and has a genuine interest in the ski and mountain industry.

Timberline Canadian Alpine

Academy is Canada's largest outdoor adventure post‑secondary institution. Our mission at Timberline is to build community in the outdoors and develop Canada's next generation of skilled and thoughtful outdoor guides. #

📌 Senior Manager, Student Recruitment & Enrolment (Banff)
🏢 Timberline Canadian Alpine Academy
📍 Banff