Advance your media planning career as a Senior Media Planner with Initiative. Collaborate within a agile team to craft compelling media strategies that exceed client expectations. In this senior role, you will manage and present media plans while ensuring they align with client objectives and adhere to agency standards.

Your expertise in media trends and client engagement will be crucial as you build strong relationships and oversee the execution of media buys. A proactive approach to problem-solving will help you maintain budgets and campaign performance effectively. Key Responsibilities:

- Prepare and present integrated media plans and analyses
- Manage client conversations and expectations consistently
- Maintain and evaluate media plans for performance




- Oversee administration of media buys and budgets
- Train junior team members on processes and tools Requirements:
- Minimum of two years in integrated media planning
- Proficiency in media research tools like Clear Decisions
- Strong communication skills, both written and verbal
- University degree in advertising or marketing preferred
- Ability to cultivate relationships with media partners Leverage your media planning skills to drive exceptional outcomes for leading brands at Initiative.

📌 Senior Media Planner at Initiative (Toronto)
🏢 Initiative
📍 Toronto