Lead performance marketing as Vice President at CSC Generation, a pioneering AI-native retail company. Oversee paid media strategy and P&L; for multiple brands in a remote setting. CSC Generation seeks a energetic Vice President for Performance Marketing to steer paid media strategies across 13 renowned brands including Sur La Table and Backcountry.
In this executive role, you will develop a cohesive marketing strategy, build a high-performing team, and engage with leadership to enhance customer acquisition costs and media efficiency. Success in the first year will revolve around showcasing tangible improvements in performance metrics. Own performance marketing P&L; and multi-year strategy
- Oversee paid search, social, and emerging channels
- Lead and develop performance marketing team
- Bachelor's degree in Marketing or related field
- 12+ years experience in performance marketing
- Strong command of marketing economics
- Shape and innovate the performance marketing landscape across CSC Generation’s prestigious portfolio of brands.
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📌 Vice President Performance Marketing Remote (Calgary)
🏢 Lever
📍 Calgary