Lead performance marketing as Vice President at CSC Generation, a pioneering AI-native retail company. Oversee paid media strategy and P&L; for multiple brands in a remote setting. CSC Generation seeks a dynamic Vice President for Performance Marketing to steer paid media strategies across 13 renowned brands including Sur La Table and Backcountry.

In this executive role, you will develop a cohesive marketing strategy, build a high-performing team, and engage with leadership to enhance customer acquisition costs and media efficiency. Success in the first year will revolve around showcasing tangible improvements in performance metrics. Key Responsibilities:

- Own performance marketing P&L; and multi-year strategy
- Oversee paid search, social, and emerging channels




- Develop playbooks for brand launches and promotions
- Lead and develop performance marketing team
- Drive adoption of AI and automation tools Requirements:
- Bachelor's degree in Marketing or related field
- 12+ years experience in performance marketing
- Proven budget management across multiple channels
- Robust command of marketing economics
- Experience with major ad and analytics platforms Shape and innovate the performance marketing landscape across CSC Generation’s prestigious portfolio of brands.

📌 Vice President Performance Marketing Remote (Calgary)
🏢 Lever
📍 Calgary