Shape the future of video media with Critical Mass as the Associate Media Director. Lead national investments across linear, streaming, and online platforms in Sports and Entertainment.
As a vital member of the Critical Mass team, you’ll oversee media partnerships, custom content, and sponsorships from initial evaluation to successful activation. This role combines strategic analysis with hands-on negotiation, impacting every phase of client engagement. You will present client-ready recommendations and lead negotiations, positioning media opportunities to align with business objectives.
Key Responsibilities: - Lead national video investment across various platforms - Oversee partnerships, sponsorships,



and custom content - Present strategic recommendations and partnership opportunities - Manage partner-level budgets and investments - Develop and mentor a direct report team
Requirements: - 6+ years in media investment and activation experience - Strong background in linear and streaming video - Proven team management and mentorship skills - Proficiency in DDS and Prisma - Experience in sports and entertainment programming
Elevate your career by overseeing media partnerships and video investments in a dynamic workplace with Critical Mass.#J-18808-Ljbffr

📌 National Video Activation Lead At Critical Mass (Winnipeg)
🏢 Critical Mass
📍 Winnipeg