Reports To: Director of Sales, Sporting Goods Division

Department: Sporting Goods

Employment Type: Full-Time – Permanent

Location: Head Office, 90 Royal Crest Court, Markham, ON L3R 9X6

About Us:

Gentec International is a leading consumer accessories supplier in Canada that aspires to continuously stay on top of international and local market trends, with a specific focus on the sporting goods, imaging, electronics, wireless, audio, and mobile electronics markets. Gentec supplies prominent brand names including Zeiss Sports Optics, Midland 2-way Radios, Safari Gun Cases, Sigma, Manfrotto, , SanDisk, iShieldz, Energy, Klipsch, Pioneer, Stinger, Alpine and more. Gentec can react quickly to customer’s needs by keeping an incredibly diverse on-hand inventory in our 100,000 square foot warehouse and distribution center providing seamless service across the country.

Gentec

International is a recognized leader and has been named one of Canada’s Best Managed Companies. We have been in business since 1990 with a client list that includes major Sporting Goods Buying Groups, CE Retailers, Mass Merchants, and independent Retailers across Canada.

What we’re looking for:

This role is a Sales Focused role that serves as a complimentary role to the organization’s Strategic Core Accounts and works very closely with the designated Sales Director The successful candidate must be a self – starter. They must be goals oriented, hands-on, and have the ability to prioritize multiple activities simultaneously. The successful candidate enjoys travel and continued interaction with consumers and customers alike.

Similarly, this candidate brings a passion for coaching and training that motivates our team internally as well as adds consistent value to our customer base.

Responsibilities:

The National Sales Manager is responsible for managing all aspects of the portfolio’s product line including:





- SALES – Work with Sales Reps to Support Key Strategic and Independent Accounts to achieve sales and gross margin targets
- SALES REVIEW RHYTHM – Attend Monthly team and individual calls to assess success
- HOUSE ACCOUNTS – Sole management and ownership of House accounts if required.
- TRAVEL – Travel, as required across Canada to support training, trade shows, and dealers support of Strategic Accounts
- CUSTOMER RELATIONSHIPS – Maintain robust relationships with all accounts
- STORE VISITATION - Visit stores with sales reps as required
- COMMUNICATION – Filter, manage and be involved in daily flow of internal and external
- EVENTS – Plan and create retailer events as required.
- PROSPECTING and LEAD GENERATION – Respond to all new customer inquiry tickets, calls etc.
- TRADE/BUYING SHOWS – Create timelines and a calendar for each event; organize product selection/samples/ fixtures, marketing materials and manpower requirements;
- TRAINING: requires in- field training for Strategic Core Accounts and House Accounts that is ongoing and may take the form of in-person, online or video format. The content of this training will revolve around new product, promotional product, and product re-fresh content as it relates sales strategy

Expectations:

- Product knowledge with all Brands over time
- Provide Training and Support for all Dealers and Sales Reps
- Provide customer service for all customers contact Gentec via phone call or online
- Provide field training when needed for retail sales associates.
- Maintaining and building relationships at all levels of accounts
- Be proactive with sales initiatives, cross-selling opportunities,



and events in the spirit of diving sales growth across the division.
- Work at the office 3-4 days per week depending on travel schedule

Skills, Knowledge, Qualifications & Experience:

- At least 5+ years of prior sales experience in Sporting Goods
- Must have 2-5 years of Leadership experience in retail or distribution
- Ability to work independently and collaborate with cross-functional teams
- Must be self-motivated with proven experience managing multiple, competing priorities
- Strong written and communication skills, and ability to build and sustain key vendor relationships
- Proven track record of strong customer service skills
- Analytical skills – comfortable with Excel, MS Office, Power Bi and working with our ERP (Syspro) an asset
- Ability to work in a fast-paced environment
- Valid Driver’s License
- Strong organizational and time management skills
- Understanding of the retail industry and /or distribution
- Must be self motivated and a self starter and comfortable working with minimal supervision
- Must be legally eligible to work in Ontario

What We Offer:

- Competitive Compensation
- Car Allowance
- On-Site Gym
- Extended Health Perks
- RRSP Package
- Employee Discounts
- A friendly and supportive “Gentec family” atmosphere where your contributions are recognized and awarded

Other We are committed to an inclusive, barrier-free work environment and recruitment and selection processes. Accommodations are available upon request for candidates taking part in all aspects of the recruitment process.

We thank all applicants for considering a career with us; however, only those selected for an interview will be contacted.

Pay: $80,000.00-$85,000.00 per year

Benefits

- Extended health care
- On-site parking
- Store discount

Experience:
- Sporting Goods sales: 5 years (preferred)
- retail/distribution leadership : 2 years (preferred)

Licence/Certification:
- Driving Licence (preferred)

Work Location: In person

📌 Sales Manager, Sporting Goods (Markham)
🏢 Gentec International
📍 Markham