Join Our Growing Team at Bennett GM

New & Used Vehicle Sales Consultant

Location: Cambridge, Ontario Job Type: Full-Time, Permanent

Compensation: Commission-Based | $75,000–$120,000+ annually

Family-Owned Since 1931. 95 Years of Serving Our Community.

Bennett GM is a proudly family-owned and operated dealership that has been serving Cambridge, Kitchener, Waterloo and surrounding communities for 95 years. Since 1931, we’ve built our reputation on exceptional customer service, robust community relationships and, most importantly, our people. As we continue to grow, we’re looking for a motivated, personable and customer-focused New & Used Vehicle Sales Consultant to join our team.

If you’re someone who enjoys working with people, is motivated by success and wants the opportunity to build a long-term career in automotive sales, we’d love to hear from you.

Why Join Bennett GM?

- Commission-based earning potential of $75,000–$120,000+ annually
- Family-owned dealership with 95 years of history in the community
- Supportive, professional and team-oriented environment
- Commission and bonus opportunities
- Group health and dental benefits after 90 days
- Ongoing training and professional development
- Opportunities for growth opportunities within a well-established dealership
- A culture that recognizes hard work, teamwork and results

About the Role

As a New & Used Vehicle Sales Consultant, you’ll play an important role in creating an exceptional experience for our customers. From the initial inquiry through delivery and beyond, you’ll build relationships, understand customer needs and help them find the right vehicle. This is a commission-based position with the opportunity to earn $75,000–$120,000+ per year, based on individual performance.

We’re looking for someone who is comfortable meeting new people, enjoys a fast-paced environment and takes pride in providing a qualified and transparent customer experience.

Key Responsibilities

- Build and maintain strong relationships with new and existing customers




- Respond to customer inquiries and generate new sales opportunities
- Present and demonstrate new and pre-owned vehicles
- Conduct professional and engaging vehicle demonstrations and test drives
- Guide customers through the complete vehicle purchase process
- Maintain current knowledge of GM products, features, technology and promotions
- Consistently follow up with prospects and customers using the dealership CRM system
- Work closely with Sales Management and the Business Office throughout the sales process
- Assist customers with financing options in coordination with the Business Office
- Work collaboratively with the sales team to achieve individual and dealership goals
- Maintain accurate customer records and follow dealership processes
- Ensure all transactions are completed in accordance with OMVIC regulations and industry standards
- Deliver an exceptional customer experience before, during and after the sale

What We’re Looking For

- Highly motivated, goal-oriented and results-driven
- Excellent communication and interpersonal skills
- Professional, positive and customer-focused attitude
- Strong follow-up and relationship-building skills
- Ability to work independently while contributing to a team environment
- Previous automotive sales experience is an asset, but not required
- Previous experience in a customer-facing sales role is an asset
- Comfortable using Microsoft Office and CRM systems; DealerSocket experience is an asset
- Eligible for OMVIC licensing
- Valid Ontario driver’s license with a clean driving record
- Available to work a rotating Monday–Saturday schedule

Ready to Build Your Career with Bennett GM?

If you’re ready to join a dealership with deep roots in the community, a strong team environment and the opportunity to build a rewarding career, we want to hear from you. Apply today and become part of the Bennett GM team — proudly serving our community for 95 years.

This job posting was created with the assistance of AI. We thank all applicants for their interest; however, only those selected for an interview will be contacted.

📌 Sales Representative, Bennett GM (Cambridge)
🏢 Bennett GM
📍 Cambridge