Drive strategic marketing initiatives as a Senior Marketing Manager for RBC's Home Equity Financing.

Engage

Canadians at pivotal financial moments through expert campaign execution across multiple channels. This role requires a results-driven marketer with the ability to lead integrated campaigns effectively. You will work closely with a network of internal and external partners to deliver cutting-edge marketing solutions that meet the needs of potential homeowners.

Utilizing analytical skills, you'll transform performance data into actionable insights to improve acquisition strategies. Key Responsibilities:
Develop and execute integrated marketing campaigns
Foster collaboration across internal teams and external agencies




Lead acquisition initiatives and optimize marketing performance
Present results to stakeholders with comprehensive insights
Coach and develop a team of two marketing managers Requirements:
7+ years in marketing with strategic insight
Robust background in managing large marketing budgets
Solid analytical skills with a data-driven focus
Proven project management abilities
People management experience of over 3 years Take a leadership role in shaping how Canadians approach home equity financing with RBC.

📌 Senior Home Equity Marketing Manager At Rbc Toronto (Canada)
🏢 RBC
📍 Canada