Drive strategic marketing initiatives as a Senior Marketing Manager for RBC's Home Equity Financing. Engage Canadians at pivotal financial moments through expert campaign execution across multiple channels.
This role requires a results-driven marketer with the ability to lead integrated campaigns effectively. You will work closely with a network of internal and external partners to deliver cutting-edge marketing solutions that meet the needs of potential homeowners. Utilizing analytical skills, you'll transform performance data into actionable insights to improve acquisition strategies.
Key Responsibilities:
• Develop and execute integrated marketing campaigns
• Foster collaboration across internal teams and external agencies
• Lead acquisition initiatives and optimize marketing performance
• Present results to stakeholders with comprehensive insights
• Coach and develop a team of two marketing managers
Requirements:
• 7+ years in marketing with strategic insight
• Solid background in managing large marketing budgets
• Solid analytical skills with a data-driven focus
• Proven project management abilities
• People management experience of over 3 years
Take a leadership role in shaping how Canadians approach home equity financing with RBC.
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📌 Senior Home Equity Marketing Manager At Rbc Ontario
🏢 RBC
📍 Ontario
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