Elevate your career as a Programmatic Strategist with Directive Consulting, a leading B2B marketing agency. This remote role focuses on optimizing programmatic campaigns and fostering client relationships.
As a Programmatic Strategist, you will manage day-to-day operations for clients while developing innovative strategies. Your expertise in campaign optimization and spending over $50k/month will directly contribute to driving pipeline growth in the SaaS and B2B landscape. Engage in cross-functional collaboration to ensure effective execution of marketing strategies and regular performance reporting.
Key Responsibilities:
• Develop media strategies that align with client objectives
• Manage programmatic campaigns across various DSPs
• Monitor and optimize campaign performance
• Communicate with clients about strategy and performance updates
• Collaborate with creative and analytics teams for campaign execution
Requirements:
• 3+ years in programmatic roles
• Proficient in DSPs like DV360 and Trade Desk
• Ability to drive programmatic growth for B2B clients
• Strong analytical skills with attention to detail
• Excellent interpersonal and client communication abilities
Make a significant impact in a energetic role focused on strategic programmatic marketing.
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