As an Associate Director, Paid Social Activation, you will lead paid social strategy and performance across key platforms including Meta, TikTok, Snapchat, LinkedIn, Reddit, and Pinterest, ensuring activation aligns with business objectives and drives measurable impact.

What You’ll Do

Lead development of full-funnel paid social strategies aligned to client business objectives

Translate strategic direction into actionable activation plans across platforms

Identify growth opportunities across platforms, audiences, and investment strategies

Lead client conversations, presenting performance insights and strategic recommendations

Act as a trusted advisor on paid social and activation strategy

Manage and develop Supervisors, Managers, and Associates

Oversee campaign execution quality and ensure alignment with strategy

Manage account financials including budgets, forecasting, and resource allocation

Support new business opportunities and contribute to account growth

Drive adoption of best practices, tools, and innovation across teams

About You

6-8+ years experience in paid social or digital media





Strong strategic thinking and client leadership experience

Experience managing teams and multiple accounts

Deep understanding of digital media ecosystem and measurement

Robust communication and presentation skills

Ability to balance strategy, execution, and business priorities

Why Join Omnicom Media Canada At Omnicom Media Canada, careers are designed for growth. We’ve purposefully crafted a transformative talent experience built with accountability in action - focused on community, impact, and opportunity.

Community - We build a culture where our people show up for each other, grow together, and win together.

Impact - Your work creates real outcomes - for clients, for the business, and for the industry.

Opportunity - We give you the runway, resources, and support to keep rising - on your terms and at your pace.

This is an active vacancy. We are currently hiring for this role and reviewing applications on an ongoing basis.

📌 Associate Director, Social (Toronto)
🏢 OMD Canada
📍 Toronto