WHO WE ARE:

About McCann Content Studios

McCann Content Studios (MCS) is the global social content and influencer marketing practice within McCann — one of the world's most celebrated and enduring creative networks. At MCS we believe all great cultural ideas don’t start on a phone, but always end there. We deliver full-service social content, influencer marketing, and connected social commerce for some of the world's most iconic brands.

We sit at the intersection of culture, creativity, and community, producing platform native content that earns attention and drives real business outcomes. Our team in Canada is a energetic, entrepreneurial group of strategists, creators, and cultural thinkers who believe that the best ideas live where brand storytelling meets authentic human connection.

We are Creators. Instagram feeders, TikTok scrollers, YouTubers and makers of content for all audiences across platforms. We’re passionate storytellers for our brands and we’re looking for someone who can help us make eye-popping, jaw-dropping, heart-stopping content, whether they’re moving, still, animated, CGI’d, AI’d or even hand drawn. We love to collaborate with the unconventional creative pros who, above all else, are passionate makers and culture shakers.

WHO WE’RE LOOKING FOR:

We’re looking for a Content Manager who is social-native, curious and excited to learn. You’re plugged into TikTok, Instagram, YouTube and culture, and understand what makes content feel relevant and native to social.

You’ll work alongside Content Managers, Content Creators, Social Strategists and Creatives to develop and deliver social content for some of the world’s biggest brands. You’ll contribute to ideas, support production and help identify opportunities for brands to show up in culture.

You’ll also bring basic hands-on content creation skills, from shooting on an iPhone to editing short-form video and creating simple graphics using tools like Adobe Creative Suite. Most importantly, you’re collaborative, organized and eager to keep learning.

You don’t need to know everything yet. We’re looking for someone with strong social instincts, a willingness to learn and a genuine passion for making things.

SKILLS:

- Contribute to social-first content ideas across platforms including TikTok, Instagram, YouTube and Meta
- Stay connected to culture, trends, creators and online conversations to help identify relevant content opportunities
- Support the development of social content briefs,



calendars and ideas
- Help translate larger campaign ideas into platform-native social content
- Write and develop social copy, captions and basic content concepts
- Understand how content should be adapted for different platforms, audiences and formats
- Support community engagement and identify opportunities for brands to participate in relevant conversations
- Help monitor social content performance and identify basic insights and learnings
- Support basic content creation, including photography, video, straightforward graphics and short-form edits
- Basic Adobe Creative Suite skills such as Photoshop, Premiere Pro or After Effects

RESPONSIBILITIES:

- Support the development of relevant, engaging and objective-driven social content for McCann clients
- Work with Content Managers and Content Creators to bring social content ideas to life
- Contribute to content calendars, briefs and presentations
- Research trends, creators, cultural moments and platform behaviours to help inform content ideas
- Assist with reactive social opportunities and quick-turnaround content
- Support social shoots and content production, including pre-production, production and post-production tasks
- Capture and edit basic social content when required, using mobile devices or available production equipment
- Help organize content assets and ensure deliverables are completed accurately and on time
- Support community management by monitoring comments, conversations and relevant audience interactions
- Stay current on emerging social platforms, formats and trends and bring relevant ideas to the team

REQUIREMENTS:

- 0–2 years of experience in advertising, social, content, marketing or a creative environment
- Internship, co-op, freelance or personal content experience is considered an asset
- Strong understanding of TikTok, Instagram, YouTube and other social platforms
- Strong social instincts and a genuine interest in internet culture, trends and creators
- Basic content creation abilities across photography, video, editing and/or graphic design
- Basic knowledge of Adobe Creative Suite
- Examples of content,



social work or creative projects through a portfolio, personal account, school work or other relevant experience
- Strong written and verbal communication skills
- Highly organized with strong attention to detail
- Comfortable working collaboratively and receiving feedback
- Ability to manage multiple priorities and meet deadlines
- Curious, proactive and eager to learn
- Basic knowledge of social publishing, community management or creative tools is an asset
- Bilingualism (English/French) is considered an asset

The salary range for this position is $50,000 - $60,000 per year. Compensation will be determined based on qualifications, relevant experience, and internal equity. McCann Canada uses artificial intelligence in our recruitment process to enhance job postings and streamline the screening and selection of prospective candidates. Our team will then review top applicants, ensuring that human judgement guides our hiring decision.

This posting represents an active vacancy that we are currently hiring for.

The Company

McCann Canada is committed to a diverse workforce as an Employment Equity employer (Women, People with Disabilities, Aboriginal Peoples, and Visible Minorities) and aims to maintain an inclusive and equitable workplace where employees feel valued, respected, and supported. If you require an accommodation, we would be happy to work with you to meet your needs.

Notice: Online Hiring Scams

Please be aware that individuals not associated with McCann Canada and have fraudulently used our name and branding to solicit applications for fake jobs, to conduct fake job interviews, and/or to make fake job offers.

McCann Canada will never contact you from a personal email account (@gmail.com, @hotmail.com, etc.) nor ask for money in exchange for recruitment services such as background screenings, equipment costs, etc. No financial information will be requested for recruitment purposes (bank account, credit card details, etc.). Interviewers will not ask for confidential or personal information (driver’s license or passport, a social security number, credit card, or banking information).

Interviews are conducted in person or via web conferencing, not through text or messaging apps (Whatsapp, Messenger, SMS, etc.).

If you have provided personal information in connection with a fake job offer or interview and you are concerned, we suggest you take appropriate action and contact local law enforcement in your area.

📌 Content Manager (Junior Level) (Toronto)
🏢 McCann Canada
📍 Toronto