Elevate customer engagement through marketing automation as a Lifecycle Marketing Specialist in Toronto. This hybrid role focuses on designing and optimizing automated customer journeys that foster long-term relationships. Join a leading organization in the financial services sector, where you will collaborate with a diverse team of strategists, analysts, and technical specialists.

You will utilize your CRM expertise to transform campaign strategies into automated experiences using Microsoft Dynamics 365. The ideal candidate is passionate about seamless customer interactions and is ready to make a significant impact in lifecycle marketing. Key Responsibilities:

- Build and launch automated journeys with Microsoft Dynamics 365
- Create emails, segments, triggers, and workflows for campaigns
- Test,



optimize, and troubleshoot customer journeys
- Collaborate with strategists, analysts, and writers
- Provide technical guidance on automation feasibility Requirements:
- 2+ years in lifecycle marketing or CRM experience
- Proficient in Microsoft Dynamics 365 Marketing
- Skilled in journey creation and audience segmentation
- Solid troubleshooting capabilities
- Excellent collaboration and communication skills Bring your curiosity, creativity, and technical skills to enhance customer experiences in this essential lifecycle marketing role.

📌 Lifecycle Marketing Specialist in Toronto
🏢 Altis
📍 Toronto