Drive innovative marketing automation initiatives at IATA as an Assistant Manager in Marketing Automation. Transform customer journeys into impactful automated programs while fostering collaboration among marketing teams. This key role involves supporting IATA’s marketing automation strategy and CRM activities.

You’ll partner with various teams to optimize audience engagement and lead generation through automated campaigns. This position requires a hands-on approach to managing campaigns and ensuring effective use of customer data. Key Responsibilities:

- Lead setup and execution of automated marketing programs
- Manage audience segmentation and lead scoring
- Develop automation requirements with the Marketing team
- Monitor campaign performance and provide actionable insights
- Support ongoing improvement of customer databases Requirements:
- 3-5 years in marketing automation or CRM
- Experience with Salesforce and Pardot preferred
- Proven track record in managing automated campaigns
- Solid analytical skills with data insights experience
- Excellent collaboration and communication abilities Utilize your expertise in automation and CRM to enhance marketing effectiveness at IATA.

📌 Marketing Automation Assistant Manager at IATA (Montreal)
🏢 International Air Transport Association (IATA)
📍 Montreal