As an Outside Sales Representative – Customized Protective Packaging, you will sell custom-engineered protective packaging — corrugated, honeycomb, foam, and internal protective packaging — to manufacturers, food manufacturers, and e-commerce distributors across the Greater Toronto Area, with a focus on GTA West. You will be selling primarily to owners, C‑suite executives, operations leadership, and procurement contacts. This role is 100% new business development in Year 1, shifting to 75% new business / 25% account management in Year 2. Approximately 75% of your pipeline activity will be supported by warm leads, with the balance self‑prospected. This is an expansion role, reporting directly to the Owner. The base salary is $75,000 – $90,000 CAD (with flexibility up to $120,000 CAD for the right candidate), plus residual commission and uncapped bonuses.COMPENSATION & BENEFITS$75,000 – $90,000 CAD base salary (flexibility up to $120,000 CAD for candidates with strong protective packaging experience and a portable book)Year 1 OTE: $100,000+ CAD (uncapped)Year 2 OTE: $125,000+ CAD (uncapped)Top performer OTE benchmark: $170,000+ CADResidual commission on all client purchases, year over year — uncappedPersonal performance bonus paid semi‑annually — uncappedMonthly vehicle allowanceCompany‑paid health, dental, and vision benefits, with a health benefit allowanceLaptop, cell phone, and business expense account3 personal days per year (vacation policy confirmed at offer stage)Company social eventsCareer advancement opportunity within Year 1 — path to sales manager / senior leadership for the top performer on the teamTHE COMPANY & CULTUREOur client is a privately owned, founder‑led partnership founded in 1995 with 31 years in business. The company is a mature, established organization in sustained growth mode, currently expanding its sales footprint. With 17 employees based locally in Toronto, our client designs, stocks, and ships custom protective packaging — corrugated, honeycomb, and engineered protective solutions — for manufacturers and e‑commerce distributors. The business model is built around fast turnaround, blanket orders shipped on demand, and design support for custom applications.The culture is loyal, family‑oriented, and customer‑first. Employee tenure averages 10–15 years. Ownership is hands‑on, transparent, and direct, with strong infrastructure built over three decades. Clients include Global Furniture Group and Teknion, among other long‑standing accounts of 20+ years.OFFICE LOCATION & SALES TERRITORYHead Office: Toronto, Ontario, CanadaWork arrangement: Versatile — primarily field‑based (60%+ of time visiting clients). Approximately twice per week on‑site at the Toronto office for team time and planning. One week of initial in‑office training.Sales territory: Greater Toronto Area, West‑weighted. In‑territory home bases include Mississauga, Oakville, Burlington, Brampton, Etobicoke, and Vaughan. North of Highway 407 / Barrie is out of scope.Overnight travel: Rare — approximately once per year, if at all (less than 5%)Hours: Monday to Friday, 40 hours per week.



No regularly scheduled evening or weekend client visits.EXPERIENCE, BACKGROUND & EDUCATION REQUIREMENTS5+ years of B2B outside sales experience with a clear track record of self‑developed territory2–5 years of packaging industry experience preferred — ideally protective packaging (corrugated, honeycomb, foam, internal protective). 3–5 years is strongly preferred.Strong hunter / new business development background — has personally built a book from scratch, not inherited oneComfortable selling perceived‑commodity products by leading with service, responsiveness, and engineered/design value — not priceStrong communication, presentation, and negotiation skills — able to run formal proposals, business reviews, and price discussions with confidenceExperience selling to manufacturers, food manufacturers, and/or e‑commerce distributors is a strong asset. Adjacent industries with transferable skills include industrial / janitorial supply distribution, shipping & warehouse supplies, MRO, material handling, label / tape / stretch wrap, and commercial print.Post‑secondary education preferred but not requiredValid Ontario driver's licence and personal vehicle (monthly vehicle allowance provided)Criminal and background check required as part of standard hiring processTECHNICAL SKILLSMicrosoft Excel — IntermediateMicrosoft Word — IntermediateMicrosoft PowerPoint — IntermediateGoogle Drive / Google Docs — IntermediateComfortable running online demos and virtual meetingsCRM software (Pipedrive) — quick to adopt; CRM is currently being implementedTHE PRODUCT / SERVICE / SOLUTIONCustom and engineered corrugated protective packagingHoneycomb protective packagingFoam protective packagingInternal protective packaging solutionsDesign support for custom protective packaging applicationsBlanket‑order, stock‑and‑ship fulfillment programsPROSPECTIVE CUSTOMERS / INDUSTRY FOCUS / DECISION MAKER(S)Manufacturers (general)Food manufacturersE‑commerce distributorsCustomers range from small to large operations across the GTA, with a focus on GTA WestPrimary decision‑makers: owners and C‑suite executives, operations leadership, and procurement contactsSALES CYCLE / ORDER VALUE / ACCOUNT SIZETransactional reorders close in 1–2 daysNew account sales cycles typically run 1–4 weeks from cold outreach to first orderAccount revenue varies — long‑standing accounts have been with the company for 20+ years, indicating strong residual valueSpecific order size and average annual account revenue figures confirmed at offer / onboarding stageCOMPETITIVE ADVANTAGES31 years in business — established infrastructure and supplier relationships built over three decadesFast,



flexible service and rapid turnaround on custom protective packagingCustom‑engineered design support for protective applicationsSustainable product optionsStock‑and‑ship convenience with blanket‑order programsLong‑standing client relationships — many accounts of 20+ yearsCustomer‑first, service‑led approach — our client competes on responsiveness, not on being the cheapestTYPICAL DAY & DUTIES100% New Business Development (Year 1)0% Account Management (Year 1)0% Administrative DutiesYear 2 split shifts to:75% New Business Development25% Account ManagementOn a typical day you will be prospecting and qualifying manufacturers, food manufacturers, and e‑commerce distributors across GTA West; conducting on‑site visits with prospects; running sample and specdiscussions; preparing quotes and blanket‑order setups; coordinating withoperations, design, and warehouse teams on stock‑and‑ship execution; and updating the CRM with pipeline and activity records. Weekly KPI reviews with the Owner cover demos and presentations conducted, deals closed, and closing ratio.LEADS75% warm leads — a mix of company‑supplied prospects, inbound enquiries, and target accounts identified by ownership25% self‑prospected — outbound cold calling, email, and on‑site visits to manufacturers, food manufacturers, and e‑commerce distributors in GTA WestThe role requires a true hunter mentality — you will arrive with a 30/60/90‑day plan and own your pipeline from day oneOVERNIGHT TRAVELLess than 5% — approximately once per year, if at allTravel may be required for occasional trade shows or supplier visitsSUPPORT & TRAININGOne week of initial in‑office training at the Toronto officeOngoing coaching directly from the Owner — an owner‑operator with 20+ years leading the sales team and deep knowledge of the product and the marketProduct and design collaboration with internal operations, design, and warehouse teamsCRM training (Pipedrive) provided as the system is rolled outApproximately twice‑weekly in‑office team time supports product knowledge build and collaborationThe role expects the successful candidate to be ready to sell on day one — no protracted rampWHY YOU SHOULD APPLYUncapped earning potential with residual commission on all client purchases, year over year — top performer earns $170,000+ CAD OTEEstablished 31‑year‑old business with strong infrastructure, loyal customer base, and supplier relationships built over three decadesOwner‑led culture with direct coaching from an experienced owner‑operator who has led the sales team for 20+ yearsGenuine career advancement path within Year 1 — opportunity to move into sales management / senior leadership for the rep who rises to the topCustomer‑first, service‑led environment with long‑standing accounts (many 20+ years) — your wins compound over timeField‑based autonomy with minimal in‑office requirements and no regularly scheduled evening or weekend workEQUAL OPPORTUNITY EMPLOYERWe are equal opportunity employers. We do not discriminate. All candidates are evaluated solely on performance merit and organizational fit.#J-18808-Ljbffr

📌 Outside Sales Representative — Customized Protective Packaging - C$75,000 - C$120,000 A Year (Winnipeg)
🏢 Protective Packaging
📍 Winnipeg