Transform how brands connect with audiences as a Senior Creative Strategist at Terfuu in Quebec. You'll craft compelling narratives and drive performance through original concepts.In this pivotal role, you'll own the creative process, shaping effective messaging across multiple accounts. Your responsibilities include writing elite copy and utilizing performance insights to propel campaigns forward. Expect to produce a diverse range of effective concepts while ensuring they resonate with target audiences.Key Responsibilities:Cultivate positioning and messaging strategies tailored to clientsDevelop original concepts rooted in customer dataWrite persuasive direct-response advertising copyDeliver multiple high-quality concepts weeklyCollaborate with teams to ensure strategic coherenceRequirements:Proven excellence in direct-response copywritingWell-documented success in campaign performanceFamiliarity with DTC and scaled agency demandsStrong analytical skills for performance metricsBilingual in English and French for well-rounded executionMake a significant impact on creative performance at Terfuu.