Drive impactful growth in the Emerging Mid-Market segment at Intuit as a Demand Generation & ABM Manager. Harness AI and data to develop and refine strategic marketing initiatives. This role targets marketers with at least 5 years of B2B experience in demand generation or ABM, focusing on creating tailored marketing strategies aligned with business goals.

You'll partner with teams like Sales, Analytics, and Product Marketing to execute effective campaigns and ensure outcomes align with organizational objectives. Key Responsibilities:
Develop and implement data-driven ABM and lead nurture strategies
Create AI-assisted go-to-market plays for targeted accounts
Design ABM programs across diverse channels
Work with internal teams for message alignment and execution
Track funnel performance with Marketing Operations Requirements:
5+ years in B2B marketing or demand generation positions
Understanding of the marketing pipeline and sales processes
Experience in executing digital campaigns with AI
Proficient in Marketo and Salesforce capabilities
Solid analytical and cooperative skills Bring your creativity and analytical skills to Intuit to shape impactful marketing strategies.

📌 Strategic Marketing Manager At Intuit Toronto (Canada)
🏢 Intuit
📍 Canada