Synth is building the first sports newsroom powered by Large Language Models. Our first product is a daily NFL newsletter: your team's day, in a five-minute read. Every morning Synth publishes an edition for all 32 teams, plus All 32 , our league-wide edition, covering the stories, stats, fan sentiment and scores that matter to each fanbase. We're in beta at readsynth.ca.

We're looking for an independent contractor to help grow our social channels and leverage content from each morning's editions on social.

What you'll deliver
Daily posts on X and Instagram, built from that morning's editions: stat cards, quotes, storylines and matchup context
3–4 short-form videos (Reels) per week from our templates
Community management: replies and conversations on posts, and spotting fan conversations worth joining
A straightforward monthly content calendar, collaborating closely with the product team
A monthly performance report (reach, engagement, followers, link clicks to readsynth.ca) with recommendations
Input on our paid social creative as we scale it

You might be a fit if you
Live on NFL Twitter
Have 1–3+ years working in social for a brand, publication,



creator or team, with a portfolio to show it
Are comfortable editing short-form video (CapCut, Premiere or similar) and designing in Canva or Figma
Write clean, rapid copy with valuable judgement, and know when not to post
Are curious about AI and how it's changing media

Bonus
Experience with sports betting or fantasy audiences (Synth covers betting markets as context, never picks or tips, and our social does the same)
Experience growing an account from early stage
Motion graphics skills

How the engagement works
Independent contractor
Fixed monthly retainer
Scope set by deliverables, not hours; you choose how and when the work gets done
Other clients are welcome (excluding directly competing sports media products)
Remote, Canada-based
90-day initial term, with the goal of a longer engagement

To apply Send your portfolio (links to accounts or posts you've run), a short note on your favourite NFL account and why, and one idea for a post from any recent Synth edition at readsynth.ca.

📌 Social Content Specialist Toronto (Canada)
🏢 Synth - AI for Sports. For Fans.
📍 Canada