Drive strategic marketing initiatives as a Senior Marketing Manager for RBC's Home Equity Financing. Engage Canadians at pivotal financial moments through expert campaign execution across multiple channels.

This role requires a results-driven marketer with the ability to lead integrated campaigns effectively. You will work closely with a network of internal and external partners to deliver cutting-edge marketing solutions that meet the needs of potential homeowners. Utilizing analytical skills, you'll transform performance data into actionable insights to improve acquisition strategies.

Key Responsibilities:



• Develop and execute integrated marketing campaigns • Foster collaboration across internal teams and external agencies • Lead acquisition initiatives and optimize marketing performance • Present results to stakeholders with comprehensive insights • Coach and develop a team of two marketing managers

Requirements: • 7+ years in marketing with strategic insight • Strong background in managing large marketing budgets • Solid analytical skills with a data-driven focus • Proven project management abilities • People management experience of over 3 years

Take a leadership role in shaping how Canadians approach home equity financing with RBC. #J-18808-Ljbffr

📌 Senior Home Equity Marketing Manager at RBC (Toronto)
🏢 RBC
📍 Toronto