Vice President, Corporate MarketingAbout the CompanyFull-service wealth planning & management firmIndustryFinancial ServicesTypePrivately HeldFounded1994Employees501-1000Categories- Consulting- Finance- Financial Services- Risk Management- Wealth ManagementSpecialties- integrated wealth planning- investment management- tax planning- risk management- and estate planningAbout the RoleThe Company is seeking a Vice President, Corporate Marketing to take on a pivotal role in owning and advancing the brand. The successful candidate will be responsible for setting the annual brand and corporate marketing plan, leading the in-house creative department, and ensuring the brand's identity, reputation, and growth are in line with business objectives. This includes directing integrated brand campaigns, managing the brand's social presence, and overseeing external brand and creative agency relationships. The role demands a strategic and hands-on approach, with a focus on building trust and a premium, consistent brand experience across all channels.Applicants for the Vice President,



Corporate Marketing position at the company should have a minimum of 12 years' of progressive marketing experience, with at least 5 years' in a leadership role. A Bachelor's degree in a relevant field is required, and a Master's degree or MBA is an asset. The ideal candidate will have a proven track record in brand management, including brand strategy, messaging, and visual identity, and experience in financial services or a similar high-trust workplace. Strong leadership, communication, and stakeholder management skills are essential, as is the ability to foster collaboration and build a high-performing team. Success in this role will be measured by the improvement of brand awareness, consideration, and perception, as well as the effectiveness of brand campaigns in supporting business growth.Hiring Manager TitleVice President, Head of Marketing & CommunicationsFunctions- Marketing- Product Marketing

📌 Vice President, Corporate Marketing (Toronto)
🏢 Important Group
📍 Toronto