28 Sep
|
Origins
|
Winnipeg
Brand Manager, Origins – GlobalOrigins was founded in 1990 with a simple yet groundbreaking commitment—to respect and care for the well‑being of people and the planet. More than a tagline, it was a way of thinking and acting that continues to guide everything we do as a brand. We combine the highest‑quality ingredients from nature plus non‑toxic alternatives and advanced science to create, high‑performance formulas that our customers can trust. We strive to reduce our impact on the planet through our packaging design, manufacturing operations and even how we design new stores.WHAT WE'RE LOOKING FORWe are looking for a brand builder who is passionate about supporting the growth of Origins. Reporting into the Director of Brand and Communications, theBrand Manager, Origins – Globalwill focus on managing a variety of brand initiatives including global campaigns, product launch moments, and 365 content strategy. You will be a key contributor to the Origins brand story, commercially and creatively. This is a hybrid role, based 3 days out of ourLiberty Village, Torontooffice.PAY RANGEThe anticipated base salary for this position is $90,000 to $105,000. Exact salary depends on several factors such as experience, skills, education, and budget. Salary range may vary based on geographic location.WHAT YOU'D BE DOING IN THIS ROLEOwn and execute brand marketing plans that drive awareness, equity, and long‑term brand loveLead end‑to‑end campaign development - from conceptualizing to briefing,
to workback creation and executionHelp refine the consumer profile and consumer archetypes for OriginsPartner closely with Creative, Social Media, Communications, Digital Brand, and Digital Marketing to create cohesive and immersive brand storytelling across all key touchpointsSupport the creation of a content strategy & calendar for OriginsIn partnership with Copywriting, build messaging frameworks to support launches and consistent brand storytellingSupport the execution of in‑person events or activations in partnership with CommunicationsLead reporting and analysis of campaigns and initiatives - ensuring the team has key learnings to inform future strategyPartner with Creative, Social, Product Marketing, and PR teams to ensure cohesive storytellingAct as a guardian in ensuring consistent tone of voice, visual identity, and brand positioning globallySKILLS AND QUALIFICATIONS NEEDED TO GET THE JOB DONE4–7 years in brand strategy, publishing, or cultural marketing with solid editorial instinct and storytelling abilityExperience working with creative collaborators or cultural institutionsComfort operating in a small, multidisciplinary teamProven delivery of successfully integrated, omnichannel brand campaignsExceptional communication skills, with the ability to write a strategic creative brief from a blank page.Confident public speaker and presenter of ideas in both large and small, casual and formal settings.#J-18808-Ljbffr
📌 Brand Manager - Origins - Global - C$90,000 - C$105,000 A Year (Winnipeg)
🏢 Origins
📍 Winnipeg