Enhance personalization strategies as a Specialist in Marketing Technology Solutions at Manulife, located in Toronto. This hybrid role demands a sharp focus on technical requirement definition.You will lead initiatives that translate business and user journeys into actionable technical requirements. With a track record of at least five years in a similar field, you will ensure that all technical aspects of the personalization projects are validated and launch-ready.Key Responsibilities:
Convert business objectives into technical and operational needs
Identify and fix gaps affecting data and integration flows
Collaborate with cross-functional teams for readiness
Conduct QA planning for data flows and integrations
Address issues throughout the launch processRequirements:
5+ years of experience in marketing technology or solution delivery
Expertise in customer data and technical workflows
Proven ability to communicate between technical and non-technical teams
Relevant bachelor's degree
Robust analytical and documentation skillsDrive the technical groundwork necessary for impactful customer personalization at Manulife.#J-18808-Ljbffr
📌 Specialist In Marketing Technology Solutions Toronto
🏢 Manulife Financial
📍 Toronto
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