What we are looking for The Senior Go to Market Analyst, Ecosystem Integration is responsible for supporting the operational market readiness, adoption, and scale of the Real-Time Rail infrastructure and ongoing Payments Canada initiatives. The payment infrastructure underpins the Canadian financial system and economy, enabling financial institution participants to clear and settle transactions safely and efficiently. Through these participant institutions, end-users ultimately gain access to fast, secure payment capabilities.

To make this network functional and scalable, Payments Canada utilizes a broader ecosystem of external enablers, including technology platforms, fraud service providers, and cross-border networks.

Reporting directly to the Go to Market Manager, Ecosystem Integration, the incumbent is responsible for supporting the operational execution, day-to-day governance tracking, and pricing and process administration of the Ecosystem Partnership Development framework and program. Operating within the Product Team, this is a delivery-focused, product-led ecosystem enablement and execution support role centered on maintaining the process, documentation, legal, and communication constructs, and executing the tracking required to ensure ecosystem readiness. The position coordinates closely with internal relationship leads and external ecosystem entities, streamlining discussions and tracking business model progress to support overall system utility.

As an internal enablement and execution function, this role focuses on supporting the oversight of all GTM activities to ensure alignment, coordination, and compliance across all pillars. Moreover, the focus is on ecosystem readiness tracking, framework administration, and program delivery support. The scope does not encompass external business development, public relations, policy lobbying, or corporate member governance, which remain the distinct mandates of the Communications, Government Relations, and Industry Relations teams.

Framework Execution and Administrative Support

- Support the day-to-day governance, coordination, cohesion, process administration, management reporting of the go-to-market strategy.
- Support the day-to-day governance, documentation, and process administration of the Ecosystem Partnership Development framework to formalize activities across the program workstream.
- Actively track internal relationship lead accountabilities to ensure role clarity and maintain operational consistency across all participating organizational teams and ecosystem verticals.
- Maintain centralized tracking mechanisms for targeted priority discussions to ensure clear corporate visibility and actively prevent overlapping or redundant workstreams across business units.
- Support the administration of contractual requirements, pricing tracking, and the fee collection process.
- Monitor ongoing compliance with contractual obligations, brand standards,



policies, and rules, escalating variances to the Manager as appropriate.
- Presentations, management reporting and metrics monitoring, reporting and oversight.
- Perform other duties as required.

Ecosystem Category Tracking and Alignment

- Coordinate operational tracking and alignment across the five defined initial ecosystem categories.
- Coordinate GTM operational tracking and alignment across departments. including Industry Relations, Government Relations, and Marketing Communications.
- Support internal relationship owners in structuring, documenting, and guiding their targeted priority engagements with major industry anchors and platform vendors.
- Ensure third-party solutions, competitive services, and systemic fraud deliverables are systematically logged, organized, and documented against broader product delivery timelines and program schedules.

Cross-Functional Collaboration

- Collaborate closely with internal product, relationship, and delivery owners to channel organic team enthusiasm and new business models into structured, actionable workstreams.
- Support the onboarding of team members and provide cooperative peer guidance to analyst roles within the workstream.
- Respect and maintain clear organizational boundaries by identifying and routing distinct policy, Rules, public relations, and corporate governance matters directly to their respective internal teams.

Performance Measurement and Reporting

- Manage the structural definition, aggregation, and ongoing tracking of strategic key performance indicators (KPIs) to measure the eventual success of the ecosystem program.
- Coordinate the end-to-end collection of progress data to assemble regular, formal status updates and operational progress reports for the Director and relevant business leads.
- Translate complex technical and relationship progress updates from multiple verticals into clear, concise executive-level dashboards designed to track overall system utility and operational readiness.

Technical Competencies

- Knowledge of the Canadian Payments Industry, in particular the Canadian Payments Clearing and Settlement Systems
- Understanding of risk in payments, data analytics and other payment-related issues
- Critical reasoning and analytical thinking
- Ability to perform research
- Ability to write in a clear and concise fashion
- Ability to create impactful presentations
- Sound time management and organizational skills
- Strong business acumen related to the Financial Services and payments industry
- Demonstrated interpersonal,



listening and influencing skills, with the ability to maintain strong relationships

Professional Competencies

- Develop and Mentor others: Supporting others to develop and learn, recognizing their achievements, and building an organizational culture where knowledge and growth are valued and rewarded.
- Demonstrate Mature Confidence: Demonstrating confidence and realistic trust in one's own abilities. Understanding and managing their own emotions and drives, and the impact of self on others to minimize counterproductive actions, instill trust and inspire others.
- Think Strategically: Seeing and synthesizing different sides of an issue, examining the full range of options and outcomes, and building intellectual frameworks to guide analysis and action.
- Make Decisions: Using critical thinking, good business sense and organizational values to make decisions involving varying levels of risk and ambiguity.
- Drive Success: Understanding the workings, structure, culture, as well as the distribution of power within and beyond the organization; utilizing this understanding to solve problems and achieve desired outcomes.
- Apply Business Acumen: Continually seeking current ways to enhance performance, improve results and/or transform the business and the industry in which it operates.

What you need to be successful

- Minimum of three (3) to five (5) years of experience as a Go to Market (GTM) Analyst, Product Analyst, Project Coordinator, or Operations/Governance Analyst within a complex financial services or technology environment.
- Proven experience managing multi-stakeholder workflows, organizing complex data tracking systems, and driving cross-functional operational alignment.
- Strong strategic understanding of corporate structures, ecosystem dynamics, and business model translation within highly regulated core financial infrastructures.
- Comfort working with metrics and performance tracking datasets; ability to interpret, synthesize, and leverage programmatic KPIs to monitor and drive market readiness goals.
- Exceptional oral and written communication skills, with a demonstrated ability to transform complex technical data, vendor tracking metrics, and vertical updates into concise, polished summaries suitable for management review.
- Solid understanding of payment system flows, multi-tiered clearing mechanics, and the relationship between core network participants (PSPs, Credit Unions, Banks) and technical connection providers.
- Bilingualism is considered an asset.
- Eligibility to successfully complete background checks that will be carried out by Payments Canada, including criminal, credit, identity, employment, and education checks.

Salary range

Our target starting rate for this role is$100,300with flexibility based on your experience and qualifications. The full salary range and perks package are detailed below.

📌 Senior Go to Market Analyst, Ecosystem Integration (Toronto)
🏢 Payments Canada
📍 Toronto